Recently, Google’s Matt Cutts told website owners not to worry about being penalized if their site links to a few spammy links.
In the video, Cutts gave an example explaining how website owners should see this issue.
In the example, the website owner links to a helpful and relevant web page. Everybody loves the link because it’s informative and gives the visitor great information.
As time goes by, the domain name expires or the site is bought by another person. That helpful link that was relevant to the website is gone. In its place is a spammy/adult website. Cutts said that situation won’t get a website in trouble. Links go stale, or links change and point to spammy sites. That’s the nature of the web.
Cutts warned, though, that his team has ways of detecting people who link to sites that manipulate and abuse or develop links that are malicious and deceptive. He emphasized that people who attempt to hide spammy links have a reason to be worried and could see their sites downgraded.
The fact that Google is now downgrading web sites with spammy links has ignited a lively debate among web masters. People are talking about filing lawsuits, paying sites to remove backlinks and blowing up entire web sites and starting over.
So don’t fret if you’re website links to a couple of spammy websites, it will only become a concern for Google and a problem for your website if you go overboard with linking to website’s that are of questionable value.
The video from Matt is well worth watching, it’s only a short one so I have included it below for our readers to check out.