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Welcome to the ineedhits Search Engine Marketing blog, where we share the latest search engine and online marketing news, releases, industry trends and great DIY tips and advise.
If Google gets its way, 2010 is to be the year of display ads.
According to Business Week, Eric Schmidt’s prediction about display advertising back in July last year could well come true.
The Google CEO hinted that display advertising could be the next of Google’s businesses to generate $1 billion in sales. Now analysts believe that this wish is likely to come true.
Analysts including Doug Anumth from…
Search News
Did you know that 168 million U.S. Internet users watched nearly 26 billion videos online during September 2009? That’s an average of 154 videos per viewer.
With these stats in mind, we decided that it was time to find out more about how online videos can be used by small business owners to promote their business. So we enlisted the help of Josh Williams, CEO of the…
Search News
Last week we reported on the success of YouTube in August with around 10 billion video views for the month.
Now it would seem that Google wants to cash in on this success with the announcement of YouTube Promoted Videos on AdSense sites.
Promoted Videos are generally movie trailers or product demos on YouTube which are promoted by their creator to reach a bigger audience. However, now if an…
The August results are in and it’s nothing but good news for Google & YouTube.
According to comScore, more than 10 billion videos were viewed across Google sites in August, with YouTube accounting for 99% of these. This is an increase of more than a billion views in just one month.
What’s even better news for Google is that there are no serious contenders threatening to take away…
YouTube has launched an innovative new marketing tool for brand advertisers called the YouTube Mosaic. This product can be used in YouTube brand channels to display a full screen image of the advertiser’s choice which is made up from a range of smaller individual videos related to that brand.
As reported by Webpronews, Victoria Katsarou from YouTube said,
“The idea is that users no longer just browse on…
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Want more people to see your YouTube videos? Then you will be pleased with Google’s new initiative.
Reports are surfacing that Google has finally introduced YouTube videos into Google Maps. Although YouTube videos have been available to add to your local business listings for a while now, this new feature takes it one step further.
Videos can now be viewed, in addition to photos and wikipedia entries in Google…
YouTube has announced a “sponsored videos” section in YouTube search results that will allow advertisers to promote their video for specific keywords. Similar to the Google AdWords platform, YouTube sponsored videos are billed on a cost-per-click (CPC) basis and appear above and to the right of regular YouTube results.
Here is an example of what these ads look like on YouTube:
With users watching millions of videos per…
Google CEO Eric Schmidt has told us that YouTube is still not making them any money.
In an interview with The New Yorker, Schmidt said that it “seemed obvious” that they should be able to generate “significant amounts of money” from YouTube. But they’ve still not yet accomplished this. However, he remains optimistic saying that the site could lead to “the creation of a whole new industry,”…
It seems that Google wants to help you plan your next holiday. Recent news from BusinessWeek indicates that Google is considering putting into action plans to enter the travel area.
This new plan by Google would likely include video (perhaps from YouTube) and most likely be helped along by Google Maps.
Rob Torres, Google’s Managing Director for Travel, has said that the goal of Google’s travel division “is to…
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