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Welcome to the ineedhits Search Engine Marketing blog, where we share the latest search engine and online marketing news, releases, industry trends and great DIY tips and advice.
Search News
Only a couple of weeks ago we told you that Bing search results were now powering Yahoo! search results, now the next step in the Yahoo/Bing partnership has begun.
The transition of Yahoo! paid search campaigns to Microsoft adCenter began last week and is expected to be completed by the end of October 2010.
While the switch over is in…
Search News
As the start date draws closer for the Yahoo/Bing partnership more and more questions have been popping up on details of the partnership.
One question which caught my attention was about the ranking of paid ads between the two search engines. Here is the official answer from Microsoft’s Carolyn Miller:
Q: Will my ad position (also known as…
Updates on the Yahoo/Microsoft partnership have been few and far between of late, but Yahoo has just released an update outlining the latest news.
Yahoo’s top priority is the transition of Yahoo! Search Marketing campaigns to Microsoft’s adCenter. A number of steps have been outlined to make this transition as smooth as possible, including:
…
Yahoo! has completed a major upgrade of their search advertising solution by adding a number of new targeting options. The new targeting enhancements improve the following features:
Geo Targeting
Yahoo! now allows advertisers to adjust their bids based on specific locations, including bid adjustments to ZIP codes or cities within each…
There are thousands of different home based business products available on the web today and many have become very popular amongst affiliate advertisers. Over the years I have come across a wide variety of home based affiliate websites; some of which are very clear and a few that have simply confused me.
Recently, in a move to weed out some…
No one likes ‘bad clicks’ in their pay-per-click campaign and Yahoo! for quite some time has been throwing out these bad clicks on your behalf.
Now however they have gone one step further and announced a new reporting feature that enables advertisers to see which clicks Yahoo! has deemed to be invalid.
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