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Welcome to the ineedhits Search Engine Marketing blog, where we share the latest search engine and online marketing news, releases, industry trends and great DIY tips and advise.
If you run an SEO company or web design business then you’re probably not going to be happy with this discovery.
Some SEOs and web designers have been noticing lately that Google has not been showing local listings in search results for queries related to their businesses - even location-specific ones.
The issue was bought to our attention by Matt McGee over at Search Engine Land who used the…
Search News
I am constantly amazed why many businesses go to the trouble of putting up a web site, yet do not provide the right type of information to use it as an effective selling tool.
Countless small business websites, for example, will provide photos of their products and services, yet won’t list details or provide pricing. If I wanted to see a photo of a product I would…
It’s very easy to pick a website that’s been a ‘copy and paste’ job from a sales brochure or print ad. They are usually very long, wordy and difficult to read online. Often, these people have made the fatal mistake of not writing for the web.
Writing for the web is very different to that of traditional print media, because users don’t actually read the text -…
A great way to boost your search engine ranking is to include relevant keywords and text on your website. But go about this the wrong way and you could find your entire website removed from the search engine index. Hidden text is one of the oldest spamming techniques used by search engine optimizers who try to artificially increase the keyword density of their web pages.
Keyword density…
Search News
One of the most important on-page SEO factors is often forgotten by many website owners - content. I like the old saying, “content is king” because it still plays a huge part in determining how websites rank in search engines. Generally, the more relevant content you can provide the better.
Other factors do play a part, such as quality, relevance and optimizing your content, but generally more…
Title tags are one of the oldest and most effective aspects of on-page search engine optimization. Your title tag is displayed as the main clickable link in search engine results and as such, has a considerable impact on how many people visit your website, as well as its ranking within search results.
The good news is, writing an effective title tag is easy and can have a…
In essence an internet browser is a translation device: It transforms sometimes ugly HTML code into something that users can understand and interact with. But how is your message being translated? The same HTML code can appear very differently depending on the users operating system, browser and more. Wal-Mart recently made the mistake of ignoring firefox users, resulting in an ugly mix of text and links.…
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