Welcome to the ineedhits Search Engine Marketing blog, where we share the latest search engine and online marketing news, releases, industry trends and great DIY tips and advise.
What’s your resolution for 2010? If Google’s predicted correctly, there’s quite a few of you out there wanting to learn the truths and dispel the myths of SEO.
Accordingly, the search giant has unveiled the New Google SEO Resources for Beginners post. It’s aimed at helping those starting out in the world of SEO “disregard the rumors and know what’s important”.
The post potentially over simplifies SEO just…

The Bing train continues to roll on as it slowly eats into Google’s search market share. So I bet you want to know how you can make sure your website is included in Bing, don’t you?
Well, you’re in luck. Bing’s Principal Group Program Manager, Rajesh Srivastava, has offered some tips and tools on how you can conduct SEO on your site for their search engine. These…

The team at Google have just launched a new resource center for advertisers, which aims to explain, educate and improve users’ marketing efforts with Google.
The Google for advertisers brings “together information about the broad range of our marketing solutions — and where you can explore and discover the combination of tools that best meet your own objectives.”
Here’s 4 ways to immerse yourself in the new advertising…

A common way to get targeted backlinks to your site is to find others in your niche and request to exchange links. You may even want to compile a list of related sites and employ some link baiting tactics. Whatever your strategy, finding other sites in your niche can be tough, so here are 5 tips to help you get started.
Before I start, thanks to Search…

In a move that indicates search queries are becoming more targeted, recent Hitwise data shows that longer search queries have been getting popular over the past year. Queries averaging 5+ words in length, have increased 10 percent compared to figures from January 2008. The Hitwise graph below gives a breakdown on the percentage change for different keyword lengths:
As you can see, smaller search terms (1-3 words) experienced…

I hear you asking what’’s a landing page? Good question… they are a must for pointing the traffic from your search marketing campaigns in the right direction on your site. Currently, you may have a search marketing campaign designed specifically for a selected product. So what’’s the use in just dumping visitors at your homepage? This could just confuse the searcher.
Why do you need a…
Until now, there has been a lot of discussion about how to change your AdSense font type to better match the layout of your site. In response to this feedback, Google are now allowing all advertisers to change the font face of the text in their ad units.
This move makes sense for Google as they have previously recommended advertisers match the color scheme and layout of ads…

Got customers in different countries who you want to specifically target? This can be a difficult task, and one which was also the topic of discussion recently on the HighRanking Forum.
Barry Schwartz over at Search Engine Roundtable weighed into the discussion advising that it is best to have “two different sites on TLDs (top level domains) that match that country. So if you want to target the US…
We know some of you write great news articles on your business and industry for your site, but there is just one problem - trying to get Google to index your site for your news can be tricky. But news publishers take note, Google have released 8 tips which will help Google News better crawl your site.
These tips are some of the more frequent pieces of…
It’s rare to see the three big search engines (Google, Yahoo! and MSN) working together on a SEO standard, but at the SMX conference this week, they announced unanimous support for a new tag to address canonicalization issues.
For those of you unfamiliar with canonicalization, here’s wikipedia’s definition as a quick intro:
“canonicalization … is a process for converting data that has more than one possible representation into…