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Welcome to the ineedhits Search Engine Marketing blog, where we share the latest search engine and online marketing news, releases, industry trends and great DIY tips and advise.
Apple’s new iPad has been the target of a black hat SEO campaign which aims to trick users into downloading rouge security software.
Black hat SEOs have managed to get malicious sites ranking for terms like “apple ipad rumor” and “apple tablet” across Google and other search engines. When users visit this site, they are prompted to download some software which can infect their machines.
Here’s a Google…
Google is set to make changes to their ranking algorithm after a recent outbreak of SPAM links started dominating search results. The update will remove a number malware links from the Google Index which is great news for legitimate site owners.
Just last week I reported on a major Google SPAM attack which saw over 1 million malware links appearing for automotive queries. The majority of these have…
Search News
Google has suffered a major Blackhat SPAM attack, specifically targeting searches of Ford and Nissan parts. Security firm PandaLabs has identified over 1 million SPAM links used to trick searchers into installing fake security software.
The scam works like this:
Popular Google employee Matt Cutts has posted his presentation from the recent Web 2.0 expo on what Google knows about spam. The presentation was a keynote speech at the conference and gives webmasters some great tips on how to avoid spam penalties for their sites.
One of the key points Matt makes during the presentation is that search engine optimization is definitely not spam:
“Search engine optimization, the…
The Google Enterprise blog recently featured the Volkswagon website for using new Google features to power a search box on their website. At the time, Google was unaware the major car manufacturer was actually search spamming, but as Danny Sullivan revealed, the website was using hidden text.
Below is the hidden text as reported by Search Engine Land:
“Here is the text that is clearly not visible on the page.…
A great way to boost your search engine ranking is to include relevant keywords and text on your website. But go about this the wrong way and you could find your entire website removed from the search engine index. Hidden text is one of the oldest spamming techniques used by search engine optimizers who try to artificially increase the keyword density of their web pages.
Keyword density…
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