Welcome to the ineedhits Search Engine Marketing blog, where we share the latest search engine and online marketing news, releases, industry trends and great DIY tips and advice.
With Google releasing no less than 7 different “Panda” updates in 2011, now is the perfect time to see if these changes have made any difference to search results.
New Scientist magazine recently published an article on the topic that claims search engines have “won a major victory” in their battle against content farms.
The magazine came…
When Google recently acquired financial price comparison site, BeatThatQuote.com, there wasn’t much fanfare. After all, Google seems to be buying businesses constantly these days. However, what makes this news so interesting is that only 24 hours after the acquisition was formalized, Google penalized the site in the search results for violating Google’s webmaster guidelines. So it seems even Google’s own…
After receving several complaints regarding the declining quality of its search results, Google has taken action by launching a new algorithm that will be able to detect and reduce spam in the search results.
Google’s principle engineer Matt Cutts confirmed the launch through an announcement on his blog saying that the new algorithm will also lower the rankings…
After receiving a lot of crtisism, over the past few months, regarding the quality of its search content Google has finally decided its time to look into this problem and fix it.
Earlier this week Google announced that they realized that the detoriating quality of search content on its search result page were posing a serious threat to the reputation…
One of the interesting trends I’ve noticed over the past week or so is the number of blog posts popping up that are critical of Google’s search quality.
While there doesn’t seem to be a single tipping point for these posts, many people are getting frustrated at spammy search results and the large number of content farms which have started…
Apple’s new iPad has been the target of a black hat SEO campaign which aims to trick users into downloading rouge security software.
Black hat SEOs have managed to get malicious sites ranking for terms like “apple ipad rumor” and “apple tablet” across Google and other search engines. When users visit this site, they are prompted to download some software…
Google is set to make changes to their ranking algorithm after a recent outbreak of SPAM links started dominating search results. The update will remove a number malware links from the Google Index which is great news for legitimate site owners.
Just last week I reported on a major Google SPAM attack which saw over 1 million malware…
Google has suffered a major Blackhat SPAM attack, specifically targeting searches of Ford and Nissan parts. Security firm PandaLabs has identified over 1 million SPAM links used to trick searchers into installing fake security software.
The scam works like this:
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Popular Google employee Matt Cutts has posted his presentation from the recent Web 2.0 expo on what Google knows about spam. The presentation was a keynote speech at the conference and gives webmasters some great tips on how to avoid spam penalties for their sites.
One of the key points Matt makes during the presentation is that search engine…
The Google Enterprise blog recently featured the Volkswagon website for using new Google features to power a search box on their website. At the time, Google was unaware the major car manufacturer was actually search spamming, but as Danny Sullivan revealed, the website was using hidden text.
Below is the hidden text…