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Welcome to the ineedhits Search Engine Marketing blog, where we share the latest search engine and online marketing news, releases, industry trends and great DIY tips and advice.
Search News
A couple of weeks ago, Google launched “Search Plus Your World”, a new feature that displays social information alongside regular data in Google’s search results. The goal of SPYW is to further personalise search results to deliver the most relevant data for you, which is some cases may come from your personal network.
Shortly after the announcement, Twitter…
Google is giving its social search product a revival by including posts from its own social network, Google+, into its SERPs.
Sagar Kamdar, Google Product Manager, explained how this will work:
Let’s say I’m logged into my Google Account, and I search on Google for [uncle zhou queens]. I’ve heard a lot of great things about this restaurant,
…
Search News
When you do a search for your business name, how many pages appearing in the Top 10 of Google do you directly control?
Effectively controlling the Top 10 listing in Google can help convert more customers, as many people use search engines to learn more about your company. The more pages that you control means that you can direct the…
Decisions don’t get made on rationality alone. People ask other people for information. Eighty percent of the people making a purchase online will delay that decision until they ask someone else” said Bing director Stefan Weitz.
Keeping this in mind Bing recently announced that they will be incorporating Facebook data into their search results with the aim of…
Social media has been progressively getting more intertwined in Google’s results for some years, and today Google announced this process has taken another significant step forward.
The major enhancements announced today can essentially be broken down into 3 sections:
…
Search News
The impact of social on search has been well documented over the last year or so. Accordingly, Google has partnered with social commerce company Bazaarvoice to integrate their reviews directly into search results.
From the Bazaarvoice partnership announcement:
“Bazaarvoice, the market and technology leader in hosted social commerce applications that drive sales, today announced at the Social
…
When Google launched Social Search back in October last year it was set to make search more personal by providing searchers with relevant content from their friends and online contacts.
For those who need a refresh on the idea behind Social Search, it allows Google Profile users to see search query results from people in their social network.…
To say that Google is a busy company is probably an understatement. Almost every week we hear of either a ranking update, a new Google project or webmaster tool.
2009 was certainly a busy year for Google; it left Yahoo! & Microsoft behind in terms of innovation (besides the new Bing search engine). Can you list all the new features…
Facebook, Linkedin, Twitter, FriendFeed & Flickr are all pretty common names in the social networking world, but now social and search are about to combine thanks to Google.
At the Web 2.0 expo last week, Google’s Vice-President of Search Marissa Mayer surprised everyone with the announcement that Social Search is coming via Google Labs.
This new search feature will allow…
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