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Welcome to the ineedhits Search Engine Marketing blog, where we share the latest search engine and online marketing news, releases, industry trends and great DIY tips and advice.
Search News
The title of this post might seem a bit confusing, but according to Google’s latest research, combining paid advertising alongside a top ranking organic result will help to give your total number of clicks an incremental gain of up to 96%.
The study that was released by Google a few days ago and found that even when advertisers show up in the number one organic …
Search News
Google have confirmed a small update to their “Panda” ranking algorithm which was first spotted by webmasters earlier this month.
There’s been no confirmation on the exact nature of the update, however many users are reporting a change in search results. One user asks:
Is it possible that Panda 3.0 just rolled out (as of May 6, 2011)? Perhaps it’s in the process of rolling
…
Search News
We told you recently the news of Google banning BeatThatQuote.com from its search results only 24 hours after buying it. Well the good news for the site is that the ban has now been lifted.
Actually, the site has even been gifted the top spot in the Google SERP’s (which you will see from the image below).
So what’s the big deal about this news?…
One of the common questions I see asked on SEO forums is whether domain age plays an important role in Google’s ranking algorithm.
Generally, SEO professionals agree that domain age does play some part in rankings, but opinions vary on the extent of its impact. Some SEO experts refuse to work on a newly registered domain, while others don’t give it much weight at all.…
One of the interesting trends I’ve noticed over the past week or so is the number of blog posts popping up that are critical of Google’s search quality.
While there doesn’t seem to be a single tipping point for these posts, many people are getting frustrated at spammy search results and the large number of content farms which have started to emerge.
Here’s a recap …
Search News
Yandex, Russia’s most popular search engine, have announced themselves on the global stage by launching an English language search engine at www.yandex.com. According to sources at the Moscow Times, this is a move aimed at taking on Google.
The company’s announcement states that Yandex has been “indexing foreign websites and adding global content to its search results for two years already” with a …
Search News
After months of testing, Google’s new search engine results page design has gone live around the world. In the words of their Senior User Experience Designer:
“In short, we tried to take all the things we strive for at Google and make them better: powerful technology, snappy results, simplicity and a fun and quirky personality. Our goal was to take a design known by millions
…
According to posts on webpronews and search engine land, Google has expanded testing for their new search results page, which we first discussed back in November last year. As we mentioned last year, the changes include a search options panel on the left hand side which helps navigate between different types of searches.
Search Engine Land has a great image which shows the …
Search News
2009 was a disappointing and potentially business changing year for Yahoo! in terms of Search. If not for the deal brokered with Microsoft, 2010 might have been the end of the once mighty search engine.
So with a new year upon them, and a glimmer of hope on the horizon, Yahoo! have come out with a range of enhancements to help reinstate their position in …
Search News
For Google, 2009 has been the year of UI testing. There have been more tests on Google’s Search Engine Results Page this year than any other that I can recall.
And it appears the testing is paying off. Many of the changes which were tested this year look to be securing permanent positions and will be appearing in early 2010.
The overhaul of Google’s Search …
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