Archive for "Search Engine Optimization"

Many webmasters focus a majority of their time on building new links to their site with a variety of link building methods. While this is certainly an important part of SEO, it’s also beneficial to review your existing links to make sure you’re getting the most out of them.

Here’s a few simple ways to improve the SEO benefit of your existing link partners.

1. Optimize your anchor text
Anchor…

Read More...

In SEO circles, there is always great debate over which factors make the biggest difference to your rankings in the likes of Google, Bing etc.

Fortunately every couple of years, Rand Fishkin and his SEOmoz team do the hard work for us by consulting with SEO experts around the globe to confirm what factors are still important in your SEO efforts. According to Rand:

Every two years, we survey…

Read More...

Since launching our new premium range of SEO services, I’ve noticed some lengthy discussion around what people believe to be the real cost of SEO.

When small business owners enter the realm of SEO they’re faced with a myriad of costs and pricing models. This not only creates a world of confusion, but also leaves many with misaligned expectations on fees and deliverables.

The world of SEO is…

Read More...

Bing has surprised many of us over the past few weeks with its solid growth in search volume and users.

With Bing securing more and more market share, Microsoft has started to reclaim the attention of webmasters and Search Engine Optimizers.

Accordingly, Microsoft has been quick to get on side with Webmasters and site owners by launching Bing Toolbox. Bing Toolbox is similar to Google’s Webmaster Center, but promises…

Read More...