Welcome to the ineedhits Search Engine Marketing blog, where we share the latest search engine and online marketing news, releases, industry trends and great DIY tips and advice.
It’s been a busy week of keynotes, panels and discussions at the Search Engine Strategies conference over in San Jose this week.
One of the best parts of such conferences is when our “industry heads” look into their crystal balls and share their vision for the future.
My posts this week dissect the two key future casts…
The future of Razorfish, the interactive agency Microsoft acquired back in 2007, has been the hot topic of discussion for the last week. And finally the rumors can be laid to rest.
On Sunday, French advertising powerhouse, Publicis Groupe, acquired the agency for $530 million spread across cash and stocks. That’s equivalent to about…
The dramas at Yahoo! just seem to be going from bad to worse! Second quarter earnings for the company just released show their total revenue dropped 13% to just 1.5 billion.
When you compare this to Google, whose total revenues actually rose 3%, this is not good news for Yahoo!
Add to this the news that Microsoft merger talks are…
For those of you who are using Google Ad Planner, the newly unveiled Google Ad Planner Publisher Center promises to improve the accuracy and quality of the tool.
Google Ad Planner is a free media planning tool that can help you identify websites your audience is likely to visit so you can make
…
We’re all feeling the impact of current economic conditions. If you ask any retailer or service provider, they’re all sharing a similar story of having to work harder to find new customers and sales ops.
Given Google’s vested interest in advertising and consumer’s shopping behavior, they have conducted a study of 8675 consumers which helps us better…
This is an exciting time for us here at ineedhits!
We’ve just released some industry leading improvements to our range of Google and Yahoo! Advertising packages. Our Easy Search Advertising range now makes it even easier for you to capture and convert more customers from your online advertising!
By far our most popular service, these enhancements make Easy…
This brings the keyword auction model in line with Google who have no set…
The holiday season is a busy time of year, there’s celebrations to organize, family and friends to visit and not to mention finding the perfect gift for your loved ones.
That’s why more than ever, people turn to search engines to help simplify the gift shopping process. With search engines, users can compare offers from hundreds of retailers all without…
The latest figures from the Internet Advertising Bureau (IAB) have been released and show search marketing continuing to dominate all forms of online advertising. The report covering the second quarter and first six months of 2007, shows overall internet advertising hitting a record high of $10 billion in revenue for the first time.
The record $10…