Archive for "PPC"

For all the PPC advertising lovers, Google has some good news for you.

At the recent SMX West conference, Google’s Nick Fox shared an insight into several of Google’s new PPC offerings. These include sitelinks, product extensions and comparison ads.

Search Engine Land has a great post explaining each of the products, so here is quick…

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I recently read Dennis Yu’s blog article Evolve or Die: 2010 Local Ad Agency Fiscal Models. Having met Dennis (2009 Search Marketing Expo in Sydney Australia), I have great respect for him as an individual and also for what his company does.

Many of the points that Dennis has made, are right on the money. Others, I feel,…

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Microsoft Bing’s paid click share has risen 44 percent since their launch in June, according to a new report released this week by Efficient Frontier.

The firm previously reported a 13% lift in paid search clicks in late June, so these new figures further cement that the launch of Bing has had a positive impact for Microsoft.…

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For all you Google advertisers, a new AdWords interface is readying for launch with the promise of a faster, clearer and more intuitive user experience.

Talk of the new interface started back in Nov 2008, and whilst still in beta (no surprise given it’s from Google), the new AdWords platform is getting close to widespread launch.

From…

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ineedhits have launched their “Big End of Year Sale” just in time for the approaching Holiday sales rush. It’s a great opportunity for business and website owners to get a vital search engine marketing boost at this important time of year.

Perth, Western Australia, November 10, 2008- Leading global search engine marketing company, ineedhits (http://www.ineedhits.com/) has launched…

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All the major search engines including Google, Yahoo! & MSN allow you to geotarget your PPC ads to a specific radius, but does anyone really know how narrow this radius should be?

This question was posed recently in a Google Groups thread and Google AdWords Pro Steph put forward her suggestion. Here it…

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The keyword selection process is close to one of the most important parts when it comes to creating your PPC ad’s, so you want to ensure that you get it right.

Selecting the correct keywords for your campaign is essential. It’s no use paying for underperforming keywords that will just run your campaign funds dry.…

Small business search marketing pioneer ineedhits has achieved Google Adwords Qualified Company status in recognition of their outstanding Google Advertising management efforts.

Perth, Western Australia, January 8, 2008- Committed to providing the most effective and affordable search engine marketing solutions for small to medium sized businesses, ineedhits (http://www.ineedhits.com/) has further asserted itself as a search engine advertising leader…

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Alert to all website owners and search engine marketers!

ineedhits is having a sale on all search engine submission, search engine optimization, online advertising and pay-per-click packages. Spend $20 or more and save 20% off your total purchase!

Perth, 24 October 2005. Do you want to stretch your search engine marketing budget a bit further this year? At

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