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Welcome to the ineedhits Search Engine Marketing blog, where we share the latest search engine and online marketing news, releases, industry trends and great DIY tips and advise.
Like many webmasters, I use Yahoo! Site Explorer on a regular basis to check the incoming links for our websites. Last week I noticed a sharp increase in the number of indexed links to our site and after checking the Yahoo! search blog, I can confirm Yahoo! have released an update to their search algorithm.
Click here to read the Yahoo! Weather Report blog post.
With the upcoming…
Search News
Many webmasters focus a majority of their time on building new links to their site with a variety of link building methods. While this is certainly an important part of SEO, it’s also beneficial to review your existing links to make sure you’re getting the most out of them.
Here’s a few simple ways to improve the SEO benefit of your existing link partners.
1. Optimize your anchor text
Anchor…
I use Yahoo! Site Explorer almost every day to check basic link stats for both ineedhits.com and our clients. It is an extremely useful tool which can provide a lot of useful data about the inbound links to any site on the web.
There are a number of reasons the tool is one of my favorites:
Search News
Google is the first to tell us that links from relevant and important sites are always a great way to get more traffic and increase your ranking in the search engines. But what about links from new platforms such as Twitter and Facebook?
Popular Googler (and recently clean shaven) Matt Cutts shared his thoughts in a recent video below.
Google treats links the same irrespective of where they…
Just like they did at the start of 2009, Google has gifted website owners with a PageRank update to start the new year – welcome 2010.
For those of you who follow the little green PR indicator – chances are you’ll have noticed that your PageRank on Google’s toolbar has shifted – hopefully upwards.
Webmasters first noticed some PageRank shifts in mid December 2009 – and as of…
Did you know the average website can have 4 different URLs which all link to the home page? In many cases each of the following URLs will all provide the same home page content:
If you happen to have links going to each variation of this page, you’ll end up with a 4-way split in link value! Obviously, this is going to result in lost rankings and…
Search News
Testimonials are a very powerful form of advertising, but did you know they could also be used as a link building tactic? Most testimonials include a link back to the author (to show it’s a credible source) and this can be a great way to get some valuable incoming links.
Testimonial link building really is a win-win scenario for both sites and usually has a much higher approval…
Link building is one of the most effective ways of building your search engine ranking. But what happens when incoming links to your site are low-quality?
Most site owners are aiming to build a good reputation for their site and poor quality incoming links can be perceived as hampering these efforts.
But the good news is that there is no need to worry. In a recent blog post,…
When it comes to SEO, increasing your inbound links is one of the most effective ways to improve your ranking. If you’ve recently launched a new website, or are looking for some advice to get started – here are 5 simple (but effective) link building methods.
1. Internal Linking
One of the easiest methods simply involves linking to relevant pages from other pages on your website. By using content…
A common way to get targeted backlinks to your site is to find others in your niche and request to exchange links. You may even want to compile a list of related sites and employ some link baiting tactics. Whatever your strategy, finding other sites in your niche can be tough, so here are 5 tips to help you get started.
Before I start, thanks to Search…
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