Welcome to the ineedhits Search Engine Marketing blog, where we share the latest search engine and online marketing news, releases, industry trends and great DIY tips and advice.
Google’s Matt Cutts recently took some time out of his (no doubt) busy day to discuss some of the biggest and most common mistakes a large number of webmasters continue to make with regards to search engine optimization (SEO).
According to Matt, these are the most common mistakes to make and can be easily avoided when you first get started on SEO.
So here goes….…
Recently, Google has developed and released a variety of tools to aid in the production of better search results. Google is the top search engine and giving consumers the best results is of the utmost importance. Among the most talked about tools was Google Link Disavow.
Google Link Disavow is a tool that allows webmasters to remove link results that lead to their website. Web …
As a new year sets in, now is the perfect time to get your online marketing plan into full swing.
Any online marketing plan should include link building and while 2012 was a big year for link building, 2013 is expected to be even more tumultuous.
Eric Ward from Search Engine Watch has outlined some tactics and predictions for link building to watch out for …
There has been a lot of discussion ever since Google came down hard on the quality of content on websites and the several link building strategies that webmasters and SEO experts typically use. 2012 witnessed the launch of two major updates from Google, ala Penguin and Panda, which were clearly initiatives to curb the menace of spammy content and shady link building practices. The latest …
An ex-Google employee, Andre Weyher, has sent a warning to today’s SEO savvy web marketeers: “forget about SEO.”
During a recent interview, Weyher advised companies to ‘forget about SEO,’ in order to better their place in most SERPs over time. He placed an emphasis, to marketeers of today’s SEO scene, on developing quality content that “speaks to users”. Google’s algorithms are designed to penalize …
As SEO continues to evolve and become more complex in order to keep up with the changing search engine algorithms, there is no longer anything “easy” about link building. At one time nearly every link had value and there weren’t as many restrictions. Paying for links and being associated with “link farms” wasn’t such a bad thing. If it got you a link, that’s all …
While SEO for a local business might sound easy (simply target their local area, instead of broad keywords), there can be a lot of work involved in getting a campaign up and running properly.
The key is to build a plan and stick to it. To help you out, the team at SEOBook have outlined 6 steps below that will help you create a great …
In a recent interview Google’s Matt Cutts has taken aim at infographic links, saying that Google may start to discount these types of links in the future.
If you’re never heard of infographics before, they are usually an image or graphical representation of a large amount of data or research.
An example of an infographic on link building can be seen below,
In the interview…
If you’re a regular reader of our blog then you will know we’re all big believers in link building to build your websites ranking in the search engines and overall popularity across the Internet.
There are so many different techniques to use to build links to your website, but in the end your success won’t come down how you get links but the type of …
As I was trawling the web this week, I found this great infographic posted by Elan that beautifully explains the holy grail of SEO – Link Building.
While many argue that content is king, the reality is that effective link building is really the key to top rankings on Google.
The infographic highlights the many ways that website owners can build links to their website …