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Welcome to the ineedhits Search Engine Marketing blog, where we share the latest search engine and online marketing news, releases, industry trends and great DIY tips and advice.
Search News
It’s not often that Google gives out SEO tips and advice, but this latest piece comes straight from the horse’s mouth. Google have posted some helpful tips on how to write effective Meta description tags to help your ranking and click-through from search results.
The Meta description tag is placed in your webpage’s HTML code and…
A recent Google patent application has given a sneak peek into the R&D labs at Google by detailing their plans to release an SMS payment system called ‘GPay’. According to the patent application, GPay will allow users to make payments via their mobile phone for a range of items including products from a vending machine.
The…
Search News
The enhanced Boost range now delivers 7 Day inclusion in Google, Yahoo! or MSN plus 5 new unique directory listings every month – guaranteed.
Perth, Western Australia, August 30, 2007 – As part of their commitment to providing the most effective and affordable search engine marketing solutions for small to medium sized businesses, ineedhits (http://www.ineedhits.com/), a…
Search News
Google is being sued by airline giant American Airlines, for trademark infringement. American Airlines are not happy that Google allows AdWords advertisers to bid on the company’s trademarked names.
In a complaint filed by the company, American Airlines allege that Google is violating their trademark(s) by allowing competitors to bid on their company names in Google…
Search News
Easy Search Advertising is an affordable online advertising solution promoting small businesses across popular search engines, Google and Yahoo!
Perth, Western Australia August 10, 2007 – As a part of their on-going commitment to helping small business increase their visibility and traffic online, ineedhits (http://www.ineedhits.com), a leading search engine marketing company, have released Easy Search Advertising – a…
We all know PageRank as the little green indicator that sits in our Google toolbar. PageRank is Google’s system of counting link votes and determining which pages are most important based on them. These scores are then used along with many other factors to determine how well a page ranks in search results.
But did you know it was possible…
Google have announced the release of a new “unavailable after” meta tag that will allow webmasters to inform Google when a specific webpage should no longer be indexed. Based on the Robots.txt protocol, webmasters can now effectively remove their webpage’s from search results after a certain period of time.
How can it be used?
The new tag can be used in…
Digg.com, a user generated social news website, has axed Google as its ad provider, instead replacing them with rival Microsoft. The deal will see Microsoft providing the display and contextual ads on the site, with the changeover to start in August.
Founded in 2004, Digg.com has become a leading website for users to share and vote for the web’s most…
More and more people are beginning to understand that ‘content is king’ as it plays a huge part in the relevance and ranking of search results. However webmasters also need to be careful of the penalties search engines place on websites that use duplicate webpage content.
Duplicate content occurs when two websites display identical or very similar content on any…
Last week Rene reported on the recent Google algorithm update and this week it seems Yahoo! have followed suit. Last night Yahoo! announced a rebuild of its search index was underway in what appears to be a double whammy for website owners.
From the Yahoo! Search Blog:
We’ve been rolling out some
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