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Welcome to the ineedhits Search Engine Marketing blog, where we share the latest search engine and online marketing news, releases, industry trends and great DIY tips and advice.
Google recently announced that they will be reviewing all running and paused AdWords ad campaigns and any campaigns that do not pass Google’s standard ad approval process will be banned.
This approval process will especially target ads which have violated one or more of the AdWords advertising policies in the past and were put on hold as a result.
Potentially,…
Search News
The DMOZ Directory is the equivalent to the Holy Grail (almost) when it comes to link juice for Google SEO. For years, DMOZ has been considered the first “port of call” when starting your link building journey in any SEO campaign.
Due to its overwhelming popularity, it is almost impossible to get into DMOZ these days. So with…
Google has introduced a new metric to its AdWords top of page bid estimates that will help AdWords users optimize their ads displaying above the search results.
As the name suggests, the estimated first page bid metric’ works by estimating the cost-per-click (CPC) bid suitable for your ad to reach the first page of Google search results when a search…
Search News
Back in Oct 2010 research by Chitika found that voice searches were responsible for 7% of Google mobile queries on the iPhone and 25% percent on Android devices. Now it seems that Google has given full attention to this bit of news by introducing voice search for Maps for mobile and desktop users.
Voice search includes a series of spoken…
While we as users often talk about the changes Google introduces into its search result pages, be it improvements in the algorithm, or addition of search tools to look of the page we seldom think about what all happens at the back end to make these changes possible. Keeping this in mind Google has released short video that gives a…
Just last week Google expanded the listings in its search results, so how can you take advantage of this change? The first place to start with is your content.
If you’re unaware of this news on sitelinks there are more details here, but, essentially, organic search results will now include full-size links, display URL and a one line…
August 12, 2011 was a day of surprise when Google announced its acquisition of Motorola Mobility for a cool $12.5 billion and many are speculating that this is so that the Android operating can be given a chance to succeed.
Google CEO Larry Page said they went ahead with the acquisition for two reasons. Firstly, because the company saw Motorola…
In addition to the string of improvements Google has been making changes to its search results recently, we now hear news that sitelinks in the SERPs have now been expanded.
As per this update, some organic search results will include full-size links, display URL and a one line description below their listing on the search result pages.
For those who…
Search News
When creating a new site, it’s important to consider how your URLs will be structured. Making the right decision before your site is created means you won’t have to go back and implement a bunch of redirects to repair any dodgy URLs on the site.
The first step is to ensure you’re using descriptive URLs that relate to the content…
When most of us just started to believe and accept that PageRank is finally dead… guess what, it’s not – in fact it is back with a bang! Google surprised everyone with a sudden and unexpected Page Rank update leaving webmasters with emotions ranging from being excited, to sad to angry, to not affected.
For all those not familiar with…
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