Archive for "Google SEO"

Getting your homepage indexed in Google is only the 1st step to your SEO success. It’s important that all your key web pages are indexed and appearing for relevant searches.

For new websites (or poorly promoted websites), they often suffer from poor indexing which means you’re getting limited value from your Google exposure.

Below are 5 tips to help improve…

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Social media has been progressively getting more intertwined in Google’s results for some years, and today Google announced this process has taken another significant step forward.

The major enhancements announced today can essentially be broken down into 3 sections:

1. Social search results mixed in with other results
2. Social search more comprehensive with integrated notes
3. More control

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You might think it’s too early to be thinking Holiday season marketing strategies, but consider these looming dates (as at 25th Oct 2010):

• 32 Days til Black Friday – Nov 26th 2010 – the official start of the holiday sales rush
• 35 days til Cyber Monday – Nov 29th 2010 – when online sales kick into over

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If you’re serious about your SEO, then use of a Robots.txt file should definitely be a part of your strategy.

Surprisingly, many website owners forget to maintain, let alone create a robots.txt file for their websites, so here’s a guide on what a robots.txt file is and how best to use it for SEO purposes.

What is a robots.txt file?…

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Imagine you’ve got your website in the top 20 on Google for a few keywords, or even better Top 10. Don’t get too carried away, that’s only the tip of the iceberg.

If you want serious results from your SEO efforts, you should aim for more than just a Top Google listing for your website.

Our clients are discovering that…

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This is a copy of a webinar presentation I gave recently for The Brew, sponsored by Industry & Investment NSW.

The slide show covers off the top 10 factors that I believe everyone should focus on for their Google SEO campaigns.

Remembering that Google uses over 200 factors when determining its search engine…

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With sites like Twitter and Facebook becoming so popular, many business owners have shifted their online marketing focus towards these mediums. While a mix of marketing campaigns is important, a recent study conducted by Internet Retailer shows that search marketing still remains the most effective medium to drive online sales.

Coverage of the report from marketing pilgrim…

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Google has unveiled one of the most significant enhancements to the Google Webmaster Area to date.

The new enhancement has seen the “Top Search Queries” area of the Webmaster Center become a goldmine of data for SEO purposes. As explained in the Google Webmaster Central blog:

“We previously just reported the average position at which your site’s

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Leading search engine marketing company, ineedhits (http://www.ineedhits.com) has released its highly successful Google SEO solution to all reseller partners.

Perth, Western Australia, 12th April 2010 – ineedhits, a global provider of search engine marketing services, has boosted its reseller program by delivering a highly successful premium Google SEO solution.

With several trillion websites on the internet,…

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Before you dismiss this post as just “something for the geeks” – it might worth understanding what you web developer can do to help your Google exposure.

Google has just announced support for Microdata in their Rich Snippets.

Rich snippets are a great way to make your website listings standout in the search engine results page. Given…

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