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Welcome to the ineedhits Search Engine Marketing blog, where we share the latest search engine and online marketing news, releases, industry trends and great DIY tips and advise.
It may seem crazy, but Google could soon be taking Street View indoors, after a number of retailers have reported Google coming to their workplace to photograph the inside of their stores.
According to the retailers, Google are using a 360 degree camera to take pictures of the inside of the store, including shots as they enter and leave the premises. If Google decides to integrate these…
Search News
Research over the last few years has proven that reviews and advice from family, friends and colleagues are the key buying influencers. No advertising or PR can outweigh the value of a good personal recommendation.
Realizing the importance of peers in the buying decision, Google has just rolled out a new initiative to help people “decide where to shop, eat or hang out, with a little help…
Google have replaced their larger information windows in Google maps for “Place Pages”, which offers a more detailed look at almost anything on Google maps. Place Pages are available for a wide range of locations including cities, neighborhoods, transit stops and businesses.
You can visit a Place Page by clicking on “more info” in search results or the mini bubble in Google maps. To give you an…
There’s no denying local search has exploded in recent years. As the print yellow pages decline, more and more people are using search engines like Google to connect with businesses in their local area.
This is highlighted by the rapid growth of local search in 2008. According to research firm comScore Inc., the annual growth of local search far outpaced growth of overall web search:
The study found…
Search News
Google has just made local business listings even more important! They are now showing local search results for generic keyword searches, even when they don’t include a location. For example, take a look at my search for the generic keyword “florist” below:
As you can see, Google has recognized that my search has some form of local intent and shows me local business listings based on the geographic…
This is a timely warning for all website owners with a Google local listing- avoid competitors being able to “close your business down” online!
The folks at Search Engine Roundtable brought this to my attention and I thought it was definitely valuable information to pass onto you all, especially with the recent update of Google Maps listings.
The problem is that anyone can make your business appear as…
If you have been considering using online video for your local business, then now is as good a time as ever!
Google have announced that they have added the ability to include YouTube videos into Google Maps and Local Business Listings.
The news was broken by Julia Li, Google Maps Strategic Partner Manager in the LatLong blog and she gives us an example of a bakery in San Francisco…
Search News
The folks at Google, as reported in their Lat Long Blog, have added a new feature to Google Maps. Included now is the ability to refine your search by neighborhood or user rating.
So if the results that you initially get from Google Maps are too broad then you can get more specific results by selecting the neighborhood or user rating function.
For example if I was searching…
Search News
Google has recently released a new service for Google Maps Mobile users which allows them to use a GPS without actually connecting to a GPS satellite.
This new service, My Location provides approximate location information for those of us who haven’t got a GPS.
For those of us lucky enough to have a GPS, it can also compliment GPS locations information because My Location works better indoors than…
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