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Welcome to the ineedhits Search Engine Marketing blog, where we share the latest search engine and online marketing news, releases, industry trends and great DIY tips and advice.
Search News
There is no doubt that Google continues to make changes in its search algorithm to return more and more accurate results. This is evident by the latest change – the ‘Top Search Queries’ feature has been updated so that it lives up to the expectations of its users.
With this update Google has given a new definition to the “average…
Over the past week many webmasters have noticed a sudden change in their rankings & traffic levels giving rise to speculations that Google might have done a date refresh.
Google has now confirmed this speculations saying that Panda 3.2 was released just last week, however it is simply a data refresh of the algorithm with no additional signals or algorithmic…
Search News
A couple of weeks ago, Google launched “Search Plus Your World”, a new feature that displays social information alongside regular data in Google’s search results. The goal of SPYW is to further personalise search results to deliver the most relevant data for you, which is some cases may come from your personal network.
Shortly after the announcement, Twitter…
When Bing passed Yahoo! to become the 2nd ranked search engine in the U.S last month it seems the company also got the confidence to shed its “decision engine” label and re-launch as an ad platform with a new tagline ‘Bing is for Doing’.
The main aim for this change is the hope that it will get people to give…
Search News
Continuing its efforts to keep its search results more quality-oriented, Google recently announced a significant algorithmic change.
The change looks at the layout and amount of content on a webpage, if the ads above the fold are excessive, your site can be penalized and downgraded in the search results.
As Matt Cutts wrote on the Google Webmaster Central Blog post.…
Search News
A warning to all Google users: the Internet giant is doing away with their 70 different privacy policies across Google properties and replacing them with one main privacy policy that will be much easier for users to read and comprehend.
With this change Google plans to track users across its multiple products and features, so that a simple and intuitive…
Addressing the concerns of many webmasters who find that Google sometimes show alternative titles in the organic search results, Google’s Pierre Far has given an explanation.
While we all know that Google often changes the snippet or description of a site in the search results, what many of us don’t know is that Google will often change the…
Search News
According to ComScore’s latest qSearch analysis report, Google continues to lead the search market with 65.9% of search queries in December conducted in the US search marketplace. However, in a surprising change of events, Microsoft (Bing) climbed up to the second place with 15.1% pushing Yahoo! down to the third spot.
December 2011 saw 68.1% of searches come…
A recent report by BBC has revealed that Google UK is facing some serious allegations of running ads for illegal Olympic ticket resellers.
The issue was first bought to light by a customer who tried purchasing tickets for the upcoming London Olympics 2012 event.
The actual story as told by the customer (Liz):
Me and my sisters decided to
…
Google recently produced a list of updates and improvements they made to their search in the month of December 2011 and its well worth a quick scan for anyone who is serious about their website’s Google ranking.
The list contains 30 improvements and the associated codenames with a sneak peak into how the company comes up with the…
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