Welcome to the ineedhits Search Engine Marketing blog, where we share the latest search engine and online marketing news, releases, industry trends and great DIY tips and advice.
2011 is set to be the year of websites for small businesses according to a recent study by Zoomerang and GrowBiz Media.
The study, reported by eMarketer, indicates that while overall marketing budget investment will remain at the same level in 2011, investment in websites and website marketing will receive a higher allocation of the budget.
The graph…
I came across some interesting statistics today on how Facebook users actually become fans of businesses pages. According to eMarketer, the tactic of “build it and they will come” is simply not good enough.
eMarketer reports that from a survey conducted by DDB Worldwide and Opinionway Research, 75% of Facebook fan page followers came to the page from an invitation…
With the holidays only 3 months away, many marketers are already starting to plan their strategies to attract holiday shoppers to their site.
So what can online marketers and website owners expect this holiday shopping season? Unfortunately the outlook isn’t great. A recent study released by eMarketer has some concerning figures for online retailers, including:
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If you run a retail/ecommerce website, cart abandonment is the one of the most frustrating parts of your business.
Imagine getting someone all the way to your web checkout with a cart full of products or services – only to have them change their mind and quit the order. So close and yet so far.
Cart Abandonment isn’t an issue…
While the doom and gloom might be subsiding somewhat, business sentiment is still extremely cautious. But amongst the budget cuts and conservatism is a booming marketing trend – Mobile.
Mobile has been threatening to explode for quite a few years, but has failed to deliver a critical mass style opportunity for the average business. That is until now.
As I’ve…