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Welcome to the ineedhits Search Engine Marketing blog, where we share the latest search engine and online marketing news, releases, industry trends and great DIY tips and advice.
Search News
In a bid to monetize its new search engine Bing, Microsoft has launched the Cashback program to searchers.
Microsoft originally launched Cashback in May 2008 on the old Live Search search engine. At the time there were mixed reactions to the program, with many analysts calling it a desperate attempt to gain market share.
Cashback failed to produce…
Search News
This week, Microsoft announced its new money saving enhancement to the Live Search shopping site with Cashback being added to the mix.
Live Search Products, which serves as a shopping comparison and product search service, will now have permanent integration of the Microsoft Cashback program, incentivizing shoppers for purchasing through the site.
The Cashback program was initially introduced to encourage…
Search News
First there was CashBack and now Microsoft has a new program (with a catch) in an effort to entice users to do their searching in Live Search.
SearchPerks is a rewards program similar to frequent flyer points except rather than earning points for flying you earn points for searching. The program rewards searchers with tickets every time they…
It seems that the CashBack offer that Microsoft started back in June might be a triumph if the latest statistics from Comscore are anything to go by.
For those of you who don’t know about Microsoft Live CashBack, it is a new search advertising strategy from Microsoft which aims to pay searchers who use…
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