Archive for "admob"

• NEWS

Facebook Acquires Group Chat/Share Platform Sharegrove

Sharegrove when integrated into Facebook (which seems inevitable) will allow users to communicate and share privately through the chat functionality.

Carol Bartz Announces October Search Update

Yahoo! CEO confirms that Yahoo! is still in the search race and promises an October update that amongst other things, will see them become prettier…

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Location-based advertising is not a new concept. Companies such as AdMob have being doing it for while now, but it seem that Google had the idea first.

News has surfaced that Google filed a US patent nearly 7 years ago for “determining and/or using location information in an ad system.”

Venturebeat discovered the patent as it was finally granted last…

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Although the deal has already been done, Google’s acquisition of mobile ad network AdMob has not been an easy task.

Google have come under scrutiny from the Federal Trade Commission (FTC) after two separate consumer groups, Consumer Watchdog and Center for Digital Democracy lobbied to have the acquisition overturned.

Both groups have asked the FTC to block the deal on…

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It’s been a while since Google went on an acquisition drive, but last week saw the search giant make one if its most significant purchases – picking up mobile advertising leader AdMob for $750 million.

We’ve discussed the potential of mobile for what seems like years, but with the proliferation of smartphones, the mobile space is on…

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While the doom and gloom might be subsiding somewhat, business sentiment is still extremely cautious. But amongst the budget cuts and conservatism is a booming marketing trend – Mobile.

Mobile has been threatening to explode for quite a few years, but has failed to deliver a critical mass style opportunity for the average business. That is until now.

As I’ve…

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