Google has launched a new initiative aimed at giving entrepreneurs a kick-start into the business world.

Called “Google for Entrepreneurs” it is a mecca of programs and resources supporting entrepreneurs and start-ups across the globe. They’re kicking off the initiative with Google for Entrepreneurs Week with events in 26 cities in 13 countries around the world this week. This includes entrepreneurial-support programs and partnerships set …

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Google Analytics is a wealth of priceless information to the publisher and webmaster. It provides graphs and statistics that show how your visitors found your website, which search patterns and phrases were used and how they came to find it.

Now there’s some good news… you will soon be able to use Google Analytics on the go! Google says that it is developing a Google …

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Finding link building opportunities can be very time consuming, however there are many tools that can help, you just need to know which tools are right for you and which will be a waste of time.

Using the right tools can save hours of banging your head against the desk trying to find quality websites that might be interested in adding links to their pages. …

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The interwebs has been abuzz over a “newly interesting” web based pinboard service called Pinterest.

I say it’s “newly interesting” as Pinterest is hardly new, having launched back in 2010 – but it’s definitely been generating a lot more discussion of late. And this is probably because the service has moved from being just a novel web pinboard to being a more mainstream tool …

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Google has added another feather to its cap by launching its music initiative, Google Music.

Along with the cloud-based music storage that was launched in beta in May, the Google Music store now includes an MP3 store. Unlike Apple & Amazon, Google Music is allowing users to store up to 20,000 tracks for free.

Universal Music Group, EMI, and Sony Music Entertainment are three …

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As the end of the year draws closer, it’s about time we shared our predictions for online marketing in 2012.

This week I will start with social media because it is an area of online marketing that is of most interest to me. In the coming weeks, our team will also cover SEO and SEM trends we think will emerge in 2012.

Ok, let’s get …

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SEO blogs have been buzzing over the past couple of days with news that a new version of Google’s Quality Rating Guidelines was leaked online.

The Google Quality Rating Guidelines is a handbook used by Google Search Quality Raters from around the world to rate the quality of results from specific searches. URL Raters are given a URL and a search query and instructed to …

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AdWords has always been Google’s money maker and the company is always on a quest to make it more and more profitable. With that in mind, the company recently announced its maiden venture into the world of vendor financing with the launch of the AdWords Credit Card.

And as with all credit cards, there is a catch – it is only for selected business owners …

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Two new reports recently released have shared an insight into how businesses can make their Facebook page more successful by making their fans more engaged in the content shared.

The first report is from Buddy Media who collected data from 200 of its clients’ pages. It found that time is an important factor in determining the success of a Facebook post.

Here are the main …

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Marketing a business isn’t a one-off. It takes plenty of time and efforts, but it is (in my opinion) the most important aspect of running any business. So why do so many business owners find it hard?

This I can’t answer, because I am not a business owner, but I do have a simple solution. It all comes down to planning and execution. You need …

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