There has been speculation across various search marketing blogs that Yahoo! has recently updated their ranking algorithm. According to reports on Webmaster World and Digital Point forums, many different webmasters have noticed a change in their Yahoo! rankings.
The update appears to have started around the 29th March and resulted in a general shuffle of the SERPs with no major changes being reported. Here are some reports on the change:
Minor moves, both up and down, for most of my keywords
yes… this happened to me as well. one of my main keywords was number 10 in yahoo (was number 2-3 about 1.5 month ago)and yesterday and today I rank number 1 for my keywords
I’ve also seen some drops in Yahoo SERPs for some of my main keywords from about 3rd position to 7th and now 6th. Hoping I get back to the top shortly.
Yahoo! last updated their algorithm on the 27th Feb, so the timing of this update sounds about right based on Yahoo’s monthly update cycle.
While there has been no official word from Yahoo just yet, they still hold around 21% of the search market, so it would be a wise idea to check your ranking just to be safe.
Our free Position Check tool allows you to check your ranking across Google, Yahoo! and MSN, so why not bookmark the page and use the tool regularly to keep an eye on your rankings.
If you’ve noticed a change in your Yahoo! traffic or rankings, let us know in the comments below!