Contact Us

Welcome to ineedhits Blog

Welcome to the ineedhits Search Engine Marketing blog, where we share the latest search engine and online marketing news, releases, industry trends and great DIY tips and advice.

Monday, October 3, 2005

Yahoo! Search Advertising for Cell Phones

Posted by @ 8:12 pm

Yahoo! has launched a trial in Britain and Japan displaying text ads on cell phones together with Internet search results. With cell phones selling at a three times higher rate than personal computers, the trial is seen as Yahoo!’s move to tap into a growing usage trend and revenue source.

Senior Vice President of Yahoo!’s mobile group, Doug Garland, said in an interview last Wednesday: “The way that Yahoo! is going to stay relevant and essential is by extending our services beyond the PC browser to all devices that consumers use. There will be a paid search market that develops.”

Google and MSN have also stepped up their activities in the mobile and local search field.

Discussion (Not Started)

Add Your Comments


Keep up to date with the latest from our blogs.

Subscribe to all blog posts

The Newsletter

  • New Posts
  • Popular
  • Comments


More in Search News (1716 of 1797 articles)

Google is amongst 24 companies to submit proposals to the city of San Francisco for the provision of free, high-speed ...