Welcome to the ineedhits Search Engine Marketing blog, where we share the latest search engine and online marketing news, releases, industry trends and great DIY tips and advice.
As Bing’s market share continues to grow in the couple of months since launch, it might be time for Google to go into defensive mode and bring out something new.
Sure, we’ve seen the release of a new Google search engine, sandbox, but it appears to be in the very early stages of development and not being taken…
For the past few months it’s been a case of Bing Search this, Google Search that, but not much on the Yahoo! front.
It seems Yahoo! have been busy tinkering under the bonnet of their search engine and in the last week, some of the enhancements have gone live on the search engine.
It’s a well known fact that Yahoo!…
Google not only want you to search via their search engine, but they also make it easy for businesses to search their online documents and intranet with Enterprise Search.
With over 25,000 Enterprise Search customers this is one area that is growing steadily for Google, so they must continue to improve it. So they have recently launched 2…
Ever wondered if the position of your ad on the Google search results page effects your conversion? Well, logically you would think that the higher your ad is positioned in the SERP’s then the more clicks you are likely to receive, resulting in a higher conversion.
But apparently this isn’t the case…
Google’s Chief Economist, Hal Varian and his team…
In yet another Google test, some users have noticed Google’s now showing breadcrumb navigation for certain search results. Google have been busy testing a bunch of SERP changes recently, which some say is a response to the growing market share of Bing.
Here’s an example of how Google are integrating the breadcrumb navigation into search results:
It’s hard to believe that it has been over a year since Google launched their Insights for Search tool. Now Google have announced some additional features to the tool.
For those who are unaware of this tool, Google Insights for Search allows users to track search trends across different verticals, geographic locations and time periods. It’s a great…
Google’s recently made a small tweak to their search results page by shifting sponsored links on the right hand side closer to the organic (free) results. There’s no official word from Google on the change which has experts speculating it may be a sneaky way to increase AdWords revenue.
Search Engine Roundtable has created a great video to illustrate the…
According to a post on WebProNews, Microsoft has admitted a problem with Bing whereby pages marked as NoIndex or NoFollow are being accessed incorrectly.
NoIndex/NoFollow are Meta Tags that can be used to advise search engine spiders to avoid indexing a web page. There are a number of reasons why you might want to use these…
The future of Razorfish, the interactive agency Microsoft acquired back in 2007, has been the hot topic of discussion for the last week. And finally the rumors can be laid to rest.
On Sunday, French advertising powerhouse, Publicis Groupe, acquired the agency for $530 million spread across cash and stocks. That’s equivalent to about…
Following the big news about the Yahoo!/MSN search deal, everyone’s been wondering how this might impact Google and what it means for competition. Marissa Mayer, Google’s VP of search has given the thumbs down to the deal, saying it might hurt competition and consumers.
In case you missed the big announcement, Microsoft effectively bought second place in the search engine…