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Welcome to the ineedhits Search Engine Marketing blog, where we share the latest search engine and online marketing news, releases, industry trends and great DIY tips and advice.
Search Engines 
Any time there is an update to Google’s search algorithm its big news. Our readers work themselves into a fluster speculating what aspects have changed and the impact it will have on their website’s ranking.
Brace yourself – Google is at it again. There have been some recent changes from Google, but the good news is that there is no…
Search Engines 
Google have confirmed a small update to their “Panda” ranking algorithm which was first spotted by webmasters earlier this month.
There’s been no confirmation on the exact nature of the update, however many users are reporting a change in search results. One user asks:
Is it possible that Panda 3.0 just rolled out (as of May 6, 2011)? Perhaps it’s
…
You’d think that Yahoo! would be winding down their investment into search related developments given the Search Alliance finally coming to fruition – BUT you’d be wrong!
Yahoo! is continuing to test and invest in search powered features, with the goal of leveraging the new Search Alliance and ensuring the Bing integration is generating the best experience…
Search Engines 
Google has unveiled a small change to its policy for agencies that manage AdWords campaigns, but this “little” change could have a profound impact on the industry and advertisers.
Until this point, agencies offering PPC management services have had little in the way of regulation on budget and management cost transparency.
Under the new guidelines outlined by Google, PPC management…
New back-end technology, several visual overhauls, million dollar marketing campaigns and even dropping the butler have failed to help Ask.com (formerly Ask Jeeves) regain the search engine market share it lost years ago.
Late last year, Ask.com executives were talking up the search engine’s next move, which has now been unveiled through a private beta.
In a nutshell, Ask.com has…
Search Engines 
Taking on Google in the search market is always going to be tough, but new search engine Blekko thinks they have what it takes.
After seeing other competitors like Cuil and Wikia fail, are they mad, or do they have a something special?
Blekko’s Background
Blekko has been in development for over 2 and a half…
Search Engines
Google Readies Hong Kong-Based Q&A Site
Google’s efforts around the Chinese market continue with the launch of a Hong Kong based Q&A website. This will replace several products which Google was working on in conjunction with Chinese partners.
Google Revamps Image Search, Debuts Expanded Image Search Ads
Google has given its image service a facelift. In a…
Yahoo has sent out an email to advertisers which confirms they will be testing Bing powered organic results on live Yahoo! traffic for the first time this month. This puts the search merger on schedule for a rollout in August which we mentioned last month.
Here’s what they had to say in the email:…
Search Engines
Google Acquires Metaweb For Smarter Search Results
Google has acquired Metaweb (for an undisclosed amount) in an effort to improve its algorithm smarter. It’s Metaweb’s “freebase” that’s at the core of this move. Watch this space to see how Google integrates Metawebs smarts.
Local Merchants Utilizing Social Media More as Confidence Remains Flat
New report out by…
Search Engines 
Google Commerce Search offered to Australian retailers
After being released and tested in the US for some time, Google has launched Google Commerce search to the Austrtalian market, giving online retailers a valuable site search functionality.
Google Sets Forum-Like Goals For Wave
After a lot of fanfare and then a rapid fade from the the spotlight,…
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