Google has released some fancy new features for their Google Business Listings in an effort to really tap into the small to medium business market. Whether you’re an existing customer or looking to set up a new listing, the enhancements will be welcomed by all.

The new features include:

Photo Upload
You can now upload up to 10 images in association with your listing. These will appear alongside your company information. Pictures are a fantastic way to display your products or services, so make the most of this functionality with professional looking images that will reflect well on your business.

Categories
Target your audience within specific business categories. You can choose up to 5 categories, in order to display your listing for relevant searches and receive the most qualified traffic possible.

Custom Attributes
Attributes are additional details you can include in your Google listing. For example, you can state which areas or regions your business services, whether you provide free estimates, outline your prices or create an attribute to tell you customers more about what you do.

Edit locations
Google now allows you to correct incorrect map locations with a drag and drop marker. If Google Maps does not display your business address correctly, you can edit the location of the marker to show your correct business address!

Analytics
Google are now providing a sample of click data for your listing, just so you can see how many people are checking out your business on Google Maps.

Creating, and updating, a Google business listing can have some fantastic SEO benefits for any business with a website, whilst also allowing small or offline firms to build an online presence for their company.