Contact Us
 
 

Welcome to ineedhits Blog

Welcome to the ineedhits Search Engine Marketing blog, where we share the latest search engine and online marketing news, releases, industry trends and great DIY tips and advice.



Friday, November 3, 2006

New: Amazon A9 Launches Clickriver Pay-Per-Click Network

Posted by @ 1:07 am
0
  •  

As the pay-per-click search advertising market continues to grow rapidly, Amazon.com has invested in its own pay-per-click advertising platform based around their A9 search service.

Clickriver, as it’s been labeled, will compete with the likes of Google AdWords and Yahoo! Search Marketing, who are by far the leading providers of sponsored listings and pay-per-click advertising.

Initially, the Clickriver service will only serve ads across the Amazon.com website, with restrictions being enforced to ensure no conflict exists between Amazon’s content and the sponsored listings published.

It’s an interesting move by Amazon, considering the strength and coverage of existing players in the pay-per-click marketplace. Potentially Clickriver has some revolutionary facilities that will be tested on Amazon.com and then released across the rest of the web.

Clickriver is currently calling for participants to join in the closed beta testing of the new pay-per-click service. Time will tell whether it will be a genuine competitor against Google AdWords and Yahoo! Search Marketing’s platforms. At least they’re making the most from the Amazon.com real estate.



Rene LeMerle Rene is the marketing manager of ineedhits.com - a global search engine marketing company. He also leads the marketing for Gooruze.com - a web 2.0 style community for online and digital marketers. Rene has been in the industry since 1997 with much of that time spent helping businesses embrace the best of the internet and digital world.

View Rene LeMerle's profile






Discussion (Not Started)


Add Your Comments







SUBSCRIBE

Keep up to date with the latest from our blogs.

Subscribe to all blog posts

The Newsletter
BROWSE OUR POSTS




  • New Posts
  • Popular
  • Comments


Jobthread



More in Search News (1437 of 1797 articles)


Ask.com has secured a new deal that will see its organic and paid search results replace those of Google and ...