Contact Us
 
 

Welcome to ineedhits Blog

Welcome to the ineedhits Search Engine Marketing blog, where we share the latest search engine and online marketing news, releases, industry trends and great DIY tips and advice.



Wednesday, October 3, 2012

Microsoft Tells Apple Safari Users to Ditch Google for Bing

Posted by @ 7:37 am
0
  •  

A while ago, Google was fined by the Federal Trade Commission (FTC) for the amount of $22.5 million for the ‘mistake’ of tracking Safari users, when Google did say they would not do such a thing. The “mistake” was a breach of security and users privacy and while it is in the past, Google is still paying for the mistake via a campaign from Microsoft. The number 2 search engine is reminding Safari users of this privacy breach in an effort to get them to use the Bing search engine instead of Google.

Apple Safari users will see a statement on Bing’s splash page (bing.com/privacy-protection) reminding them of the incedent and encouraging them to start using Bing more regularly instead of Google when searching the Internet.

Microsoft says:

If you are a Safari user, Google may have recently tracked you even though it promised it would not. Want to do something about it? Stop searching with Google and start searching with Bing. Better yet, make Bing your homepage and start every search with Bing.

This campaign is the 2nd recently from Bing specifically targetting Google. Bing started “Bing It On” in Septermber which is a campaign that will determine who is the best search engine – Google or Bing. Bing believe they will be faster and if they fail, they will give out free X-Boxes or other prizes if they do not win this competition.

Microsoft is obviously going hard in order to turn people away from Google and to the Bing search engine instead and they’re not scared to splash the cash and accusations to get what they want.



Providing the latest search engine and online marketing news to readers of the ineedhits blog.

View SearchNews's profile






Discussion (Not Started)


Add Your Comments







SUBSCRIBE

Keep up to date with the latest from our blogs.

Subscribe to all blog posts

The Newsletter
BROWSE OUR POSTS




  • New Posts
  • Popular
  • Comments


Jobthread



More in Search News (118 of 1797 articles)


Have you ever had a problem finding something, and no matter what you typed into the search engine box, you ...