The internet world is buzzing with excitement over the latest Google news!
Reportedly, Google is testing a new feature which keeps updating the result page in real time for your search as you type your search query.
This new feature was first spotted by UK SEO consultant, Rob Ousbey and Google’s Ambar Pansari and Marissa Mayer confirmed the feature in a post of the Official Google Blog. They also mentioned that the feature is still in the testing stage with a select group of people.
The reason behind this new feature is that Google believes live search results will be better than having to continually narrow down the search terms on a standard Google search. Also, this will help Google learn more about how people build up their search path to find the pages most relevant to them.
Check out the video below for an example of how the real-time search results feature works:
Also, Google has now taken is real-time search feature to a new level by rolling out a standalone site for real-time searches.
The site google.com/realtime will pull news stories, blog posts, and updates from social networks like Twitter, Facebook, and Buzz for your particular search query.
While Google’s real-time search has been available in its core search for a while now, this stand alone site is even better. Google has added some customization features, like the ability to drill down by location or time or even updates with images.
While, I like the new real-time search site, I am not sold on “search as you type”. I think this will get pretty annoying as you try to get a definitive set of search results. What do you think? Feel free to share your thoughts below.
Courtney is an online marketing and communications specialist at ineedhits - a leading search engine marketing firm with over 16 years experience. Courtney has been living and breathing online marketing for over 5 years. She specializes in web and communication marketing, while providing news and opinion to online marketing communities.