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Thursday, October 21, 2010

Google Search Gets a Social Boost

Posted by @ 10:40 pm

According to Microsoft “search is not just about the connections between data but also about the connection between people.” Now it appears that Google has taken a leap in the same direction.

Google is reportedly tapping into your social network search results (search results on Twitter, Google Buzz and other popular social networking sites) and integrating them into their own search result pages.

It is being called as Google Social which will display buttons like “recent updates” and “Shared By” on their search result pages.

Google social results will appear something like “shared by 20+” below each search result. Here is an example of how it will appear:

Image Credit: Search Engine Land

Clicking on the ‘Shared by’ link will take the you to a Google’s Real Time search page which will show other users who are sharing the same piece of news on their social pages (twitter, Facebook, MySpace and more) even if these people aren’t in your direct network.

The “recent updates’ box appears in a blue box underneath the Google News section in the search results.

Image Credit: Search Engine Land

By clicking on the link you will be shown what others are saying on social networks about the search topic.

Google isn’t the only search engine to go down the social path recently. Just last week Bing starting including social updates from the users Facebook account on their search result page. Results for name queries and what your friends across the web just liked will now appear in a separate box below the search result.

Earlier this month Google was reportedly testing something similar with Twitter, where in the Google News results you could see updates from your Twitter friends only.

It’s not yet known if these features will be automatically implemented in all search results or even if you can turn them off. When we find out more, we will be sure to let you know.

We want to know what you think: do you like these new social features or are you likely to turn them off if they’re automatically implemented? Let us know in the comments below.

Courtney Mills Courtney is an online marketing and communications specialist at ineedhits - a leading search engine marketing firm with over 16 years experience. Courtney has been living and breathing online marketing for over 5 years. She specializes in web and communication marketing, while providing news and opinion to online marketing communities.

View Courtney Mills's profile

Discussion (3 - comments)

[...] Read Original Story at [...]

By Google Search Gets a Social Boost | RM2 Project - October 22, 2010


By Stacy - October 22, 2010

i have read your article it is very informative for me


By Amin - October 26, 2010

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