Google has added another feather to its cap by launching its music initiative, Google Music.
Along with the cloud-based music storage that was launched in beta in May, the Google Music store now includes an MP3 store. Unlike Apple & Amazon, Google Music is allowing users to store up to 20,000 tracks for free.
Universal Music Group, EMI, and Sony Music Entertainment are three of the 4 content partners but one major omission is Warner Music. Coldplay, Shakira, Pearl Jam, Busta Rhymes, the Rolling Stones, and the Dave Matthews Band are some of the artists who have partnered with Google Music to start promotion of the service by providing free and/or exclusive tracks.
With 8 million songs in its database, and that number rising to 13 million in the coming weeks, the new Google Music store is all set to lock horns with the biggest music player, iTunes which is currently dominating the market with over 20 million songs on offer.
I really like their Music Magnifier program which highlights new bands every week – this is something Indie musician should be happy about.
Google’s plan to move in on iTunes market share includes extra features and exclusive content which it hopes will draw people to Google Music. A cool tool called “Artist Hub” has been offered to artists enabling them to market themselves and sell their music directly to fans. For a one-off $25 fee, any artist can set up a profile, upload an unlimited amount of their music, manage photos and even set their own prices. They will then get 70% of the list price for each song sold. In iTunes, artists only receive around 12% of the list price on the sale of each song.
One advantage Google Music will have over iTunes is that there’s no limit to how many devices you can access the service from.
Google Music is currently only available in the US, here’s hoping Google spreads the love to other countries very soon.
Would you change across to Google Music from iTunes? Feel free to share your thoughts below.