Google have expanded their local business listings on Google Maps to boost the number of clickable search results from ten to hundreds of businesses. Instead of just plotting the first ten search results on the map, Google now includes hundreds of other businesses across the map using small red circles.
For example, the search for “coffee in Seattle” now returns the following map showing hundreds of businesses across the local area:
You can click on any of the circles to get more information about the business they represent, essentially giving many more local businesses first page exposure on Google maps. It should be noted that the top 10 listings will still appear as pins on the left hand side of the map.
This is great news for businesses with local listings as it now gives you even more exposure across Google maps and in local search results. It should make it easier for local customers to find your business and also see specific areas where related businesses are grouped together.
If you’re a local business without a Google maps listing, now is the time to get included!