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Monday, November 28, 2005

Google Air: Cleared for Take-Off.

Posted by @ 6:47 pm

In these modest corporate times (*scoff*), what does an executive do to showcase to the world that they have made it – or at least are well on their way?

Lavish home in Monaco – boring…
Fleet of amazing cars – obvious…
Marry a super model – been done too many times before.

So what else is left? – Buy a personal Jumbo Jet, of course!!

In a world where signs of status are everything, jets are the ultimate sign of corporate success at the moment. Once reserved as exclusively for dignitaries and heads of state (think: Air Force 1 for example), jets are the must have corporate accessory these days.

Google, never to be outdone, have joined the high flying elite with their newest personal asset acquisition – a Boeing 767-200 wide-body airliner. Sergey Brin and Larry Page, not being content with just any old jet, acquired a 180 seat airliner earlier this year. Their new pride and joy is currently being refurbished to comfortably carry about 50 passengers with staterooms, dining areas and a large sitting area.

It just goes to show that a good idea with the right amount of motivation and smarts can go anywhere. Who said the sky is the limit?

Oh well, as I wait for my personal invitation to indulge in their first class flight services, I will have to go home and clean my jet – it’s the small model variety that sits on my mantelpiece.

Rene LeMerle Rene is the marketing manager of - a global search engine marketing company. He also leads the marketing for - a web 2.0 style community for online and digital marketers. Rene has been in the industry since 1997 with much of that time spent helping businesses embrace the best of the internet and digital world.

View Rene LeMerle's profile

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