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Monday, February 1, 2010

Apple’s iPad Targeted by Black Hat SEO Spam

Posted by Matthew Elshaw @ 10:46 pm
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Apple’s new iPad has been the target of a black hat SEO campaign which aims to trick users into downloading rouge security software.

Black hat SEOs have managed to get malicious sites ranking for terms like “apple ipad rumor” and “apple tablet” across Google and other search engines. When users visit this site, they are prompted to download some software which can infect their machines.

Here’s a Google screenshot showing the malicious results from Symantec:

black-hat-seo

Black Hat spammers typically follow hot news items to try and get people clicking through to their sites. Google usually acts quickly to block these sites from appearing, but constant new attacks and domain changes by the spammers mean it’s tough to wipe out all together.

Symantec is warning users to look at “iPad” results carefully and only visit trusted news sites and know information sources.

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Matthew Elshaw Matt is a marketing professional at ineedhits.com, an international search marketing firm. Matt's passion for online marketing began at university and has proved invaluable in steering product development and marketing initiatives at the company. Matt is a regular contributor to the ineedhits search marketing blog.

View Matthew Elshaw's profile




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Discussion (4 - comments)

Social comments and analytics for this post…

This post was mentioned on Twitter by seocampaign: SEO Feed – #SEO – Apple’s iPad Targeted by Black Hat SEO Spam – Search Engine Marketing (blog) http://ow.ly/16tFcX...

By uberVU - social comments - February 2, 2010



[...] Black hat SEOs have managed to get malicious sites ranking for terms like “apple ipad rumor” and “apple tablet” across Google and other search engines. When users visit this site, they are prompted to download some software which can …Continue Reading [...]

By Apple’s Ipad Targeted By Black Hat Seo Spam | Ineedhits - February 3, 2010



[...] This post was mentioned on Twitter by Visibility News, Bala Abirami, ineedhits, Bluehost Web Hosting, SEO News France and others. SEO News France said: #SEO #US – Apple's iPad Targeted by Black Hat SEO Spam – Search Engine Marketing (blog) http://ow.ly/16tFLZ [...]

By Tweets that mention Apple’s iPad Targeted by Black Hat SEO Spam | ineedhits -- Topsy.com - February 6, 2010




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