“We’ll be rolling out some changes to our crawling, indexing and ranking algorithms over the next few days, but expect the update will be completed soon. As you know, throughout this process you may see some ranking changes and page shuffling in the index.”

Algorithm updates are especially important for webmasters because it gives a chance for any SEO efforts to be picked up and translated into ranking improvements.

Some comments in the Yahoo post indicate that the update may have changed the reliance on social sites and keywords in the URL, however I have not been able to confirm this. Below is the response from some users:

“The update had apparently begun. There appears to be less reliance on social sites in the SERPs than in the previous updates.”

“There also appears to be even more reliance on the search term in the URL as well from my observations. Any one else noticed this?”

If you’re still finding it tough to get included in Yahoo! using the standard free submission service, why not try our Y-Boost service which guarantees inclusion in only 7 days - or your money back!