Welcome to the ineedhits Search Engine Marketing blog, where we share the latest search engine and online marketing news, releases, industry trends and great DIY tips and advise.
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Touted as “its most significant homepage redesign in over a decade”, Microsoft has begun rolling out its new homepage to select users.
Microsoft says the redesign includes more than 30 updates that are based on 70,000 pieces of customer feedback. These new features include:

We’ve not heard a lot of news lately from Yahoo! so when its CEO Carol Bartz speaks it sparks some attention.
When Bartz spoke to AdAge recently she took a swipe at the advertising industry as a whole.
“For an industry that’s based on creativity and inspiring people, I don’t know why it’s so afraid. I don’t think it should be afraid to just try some crazy new…
Can you believe it? Almost ALL consumers now rely on the online world for researching local products or services.
A new report out by BIA/Kelsey and Constat confirms what we’ve know has been building for some time. Local businesses can no longer ignore the online space if they hope to be sustainable.
That usage level is a phenomenal statistic when you consider its real world implications. Many of the people…

Before you dismiss this post as just “something for the geeks” – it might worth understanding what you web developer can do to help your Google exposure.
Google has just announced support for Microdata in their Rich Snippets.
Rich snippets are a great way to make your website listings standout in the search engine results page. Given the volume of listings you’re competing against – any opportunity to…

Just when you thought Google couldn’t possibly find a new avenue for their search engine, along comes Google TV.
According to the Wall Street Journal, Google is testing a new television programming search service in conjunction with Dish Network.
Details on the project are a little sketchy so far as Google has not officially announced anything. However we do know that the service is currently in a limited…

Google has announced they are dumping their SearchWiki feature and replacing it with a new feature called ‘Starred Results’. Starred results are basically a stripped down version of SearchWiki, which will let users bookmark specific search results so that they appear at the top of the page for related searches.
SearchWiki was Google’s first attempt at offering personalized search results by allowing users to re-order organic results, remove…
Google’s Webmaster Tools team have again been busy working on new enhancements to the Webmaster Center – with 2 new additions to the Lab.
Today, the team announced the release of the following into the Webmaster Labs area:
The Webmaster Tools Lab is where the team release their improvements and functionality for public testing before releasing them properly into the Webmaster…
Last year, Google released a new search function which allows users to sift through global public data.
Now before any of you get concerned with Privacy – this isn’t your personal stats and online data – it’s more generic public information. Here’s an excerpt from the release post last year.
“We just launched a new search feature that makes it easy to find and compare public data. So for…
Location-based advertising is not a new concept. Companies such as AdMob have being doing it for while now, but it seem that Google had the idea first.
News has surfaced that Google filed a US patent nearly 7 years ago for “determining and/or using location information in an ad system.”
Venturebeat discovered the patent as it was finally granted last week. Here is an extract from the patent:
“The usefulness,…

Twitter, Facebook, Linkedin, Bebo, FriendFeed, Digg, YouTube, MySpace… with new social media sites popping up almost daily, it can seem quite daunting as to how your business can use them effectively.
This is where the highly anticipated Media140 conference comes into play. The Perth leg of the event was held last week and I was lucky enough to score myself a ticket.
For those readers who are unaware…