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Friday, February 1, 2002

Ineedhits.com First to Earn Truste Privacy Seal in its Market

Posted by @ 12:13 am
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ineedhits.com is the first Search Engine Submission Company to be awarded this Privacy Seal for its Commitment to Consumer Privacy and Safety.

(1st of February) 2002 – ineedhits.com -”Driving Visitors (hits) to your web site”, today announced that it is the first Search Engine Submission Company to obtain TRUSTe Certification and Privacy Seal. Today’s announcement demonstrates that ineedhits.com respects its customers by upholding the privacy protection guidelines pioneered by TRUSTe.

Exemplifying its commitment to consumer privacy and security, ineedhits.com -”Driving Visitors (hits) to your web site”, and it’s web properties have passed TRUSTe’s extensive evaluation of its privacy practices and will follow TRUSTe’s stringent requirements of notice, choice, access, security and redress. Beginning immediately, ineedhits.com will prominently display the TRUSTe Privacy Seal on its Web site. By clicking on the TRUSTe Privacy Seal, Web site visitors can easily review the details of the company’s privacy and security policy. The TRUSTe Privacy Seal distinguishes ineedhits.com -”Driving Visitors (hits) to your web site”, as a responsible and trustworthy company invested in clearly communicating how the company’s Web site handles personal information.

“It gives our client base and new customers a feeling of professionalism and privacy when they visit ineedhits.com and co-branded partnership sites. The experience we aim to create is a secure place to purchase services to promote your web site effectively. We are all about ways of improving our relationships with our customers,” said Rachel O’Brien, Co-CEO of ineedhits.com.

“With TRUSTe it is a testament of how we aim to continue to protect and look after our customers, with over 440 000 webmasters and thousands signing up each day, TRUSTe gives our consumer, confidence.”

The TRUSTe Privacy Seal is a consumer branded symbol that signifies that a Web site has posted a privacy statement and, moreover, that the company’s information gathering and dissemination practices address the elements of notice, choice, access, security and redress outlined in the Federal Trade Commission’s Fair Information Practices. Specifically, TRUSTe’s licensees agree to:

disclose their information gathering and dissemination practices
give consumers choice – through opt-in or opt-out – to limit any secondary uses of their personal information
provide consumers with access to their personal information to correct any inaccuracies
ensure that reasonable security mechanisms are being used to protect the data that is collected
“By becoming a TRUSTe licensee, ineedhits.com gives its customers a clear signal that it is trustworthy and respects the privacy wishes of the people who visit its Web sites,” said Fran Maier, Executive Director of TRUSTe. “We are pleased to have ineedhits.com as part of our distinguished roster of participants in the TRUSTe Privacy Seal program.”

ineedhits.com -”Driving Visitors (hits) to your web site” joins TRUSTe’s worldwide licensee base of nearly 2,000 Web sites, with representation from virtually every vertical segment on the Internet.

About ineedhits.com -”Driving Visitors (hits) to your web site”

ineedhits.com -”Driving Visitors (hits) to your web site” is a leading Web Promotion Firm, specializing in Web page optimization and Paid Inclusion for leading Search Engines, (such as Inktomi.com). The company is dedicated to increasing the quality of spiderable web pages that exist within the global Internet, through the use of proprietary technologies and human submission analysts. ineedhits.com is one of the top five leaders in it’s niche US market.

With large economies of scale, ineedhits.com’s optimization teams analyze web pages, diagnose the theme and incorporate search behaviour trends to a customer’s web site, ensuring technical and content relevance. The output for the customer is greater web site exposure and adherence to spam/metadata guidelines. For the major Search Engines; the ability to optimize the use of metadata and receive a direct pipeline of quality screened web pages. For users and target audiences of Search Engines; cleaner and more germane information.

The company has established a strong customer base. With an in depth knowledge of it’s niche market, as well as the potential ‘mass market’ of consumers wishing to enhance their web site. Via this potential, Paid Inclusion has provided us the means to show case not only our niche customer principals and philosophies, but also show case our range of iFlex Technologies that delivers and makes up our Paid Inclusion Services.

Founded in 1996, ineedhits.com -”Driving Visitors (hits) to your web site”, is a self-funded, profitable provider of web promotion services, with over 95% of Customers being US based. Located in Perth, Western Australia, ineedhits.com believes that there are no geographical boundaries to promotion and adopts a US mind set in providing its service offerings. To learn more about ineedhits.com, visit http://www.ineedhits.com and http://ink.ineedhits.com

About TRUSTe

TRUSTe is an independent, nonprofit organization dedicated to enabling individuals and organizations to establish trusting relationships based on respect for personal identity and information in the evolving networked world.

Founded in 1997, TRUSTe runs an award-winning global privacy seal program. The TRUSTe seal is currently displayed on all of the Internet’s portal sites and has been rated as the most trust-invoking seal online. Since the summer of 1999, Nielsen//NetRatings has continuously rated TRUSTe as the most visible symbol on the Internet. Today, TRUSTe maintains the largest privacy seal program with nearly 2,000 Web sites certified throughout the world.

The TRUSTe coalition of participating companies includes America Online, Intel, Intuit, the Japan Engineers Federation and Microsoft.

TRUSTe is based in San Jose, CA, with an office in Washington, DC. To learn more about protecting your privacy online, visit the TRUSTe Web site at www.truste.org.



Courtney Mills Courtney is an online marketing and communications specialist at ineedhits - a leading search engine marketing firm with over 16 years experience. Courtney has been living and breathing online marketing for over 5 years. She specializes in web and communication marketing, while providing news and opinion to online marketing communities.

View Courtney Mills's profile






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