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Welcome to the ineedhits Search Engine Marketing blog, where we share the latest search engine and online marketing news, releases, industry trends and great DIY tips and advise.
After launching Buzz last week, Google have continued on the social track by now acquiring social search service Aardvark.
The deal, rumoured to be worth around $50 million, could see Google use the social search engine as an answer to, well, Yahoo! Answers. Through IM, Twitter and e-mail, Aardvark lets you ask full-text questions and then takes your social connections and attempts to identify the best person within…
The growth in social media means it’s vital for all businesses to track their brands, services and industry via the myriad of user generated content sources.
Tracking social media is no easy feat. When you consider just how much content is created every hour, the task of following the various sources is extremely time consuming. To help you streamline the process, I’ve provided my top 10 social…
Google has made history on Sunday night by running their first ever major television commercial during the 2010 Superbowl. The ad is a surprising move from Google, who has typically refused to advertise their search product in mainstream media.
The ad titled ‘Parisian Love’, can be seen below:
This is a very interesting move from Google, whose core philosophy has always been to focus on product innovation and…
It may seem crazy, but Google could soon be taking Street View indoors, after a number of retailers have reported Google coming to their workplace to photograph the inside of their stores.
According to the retailers, Google are using a 360 degree camera to take pictures of the inside of the store, including shots as they enter and leave the premises. If Google decides to integrate these…
There’s nothing like rumours of a new Google tool launch to get the industry tongues wagging, and today there’s lots of hype building.
According to the grapevine, Google is on the verge (potentially even today) of releasing a new social app or toolwhich is believed to involved social networking and Gmail.
As there has been no official talk or leaks from the Google office, we’re left to industry…
At the end of last year, Google’s Matt Cutts hinted that speed could become a factor that Google looks at for ranking search results.
This was big news in the SEM world and got many webmasters worrying that their website didn’t load quickly enough. (We even devoted a whole post to how to fix your site.)
Despite the fact that Google never said that page speed would become any more…
If Google gets its way, 2010 is to be the year of display ads.
According to Business Week, Eric Schmidt’s prediction about display advertising back in July last year could well come true.
The Google CEO hinted that display advertising could be the next of Google’s businesses to generate $1 billion in sales. Now analysts believe that this wish is likely to come true.
Analysts including Doug Anumth from…
In a recent post on the Bing Search blog, it appears that the search relationship between Microsoft and Facebook is expanding.
Microsoft secured the Facebook search deal back in July 2008. Under the terms of the agreement, Facebook integrated Live Search (which was Bing’s brand back then) web and sponsored listings into the site, providing users with a way of searching the web without leaving.
Under the newly…
When Google launched Social Search back in October last year it was set to make search more personal by providing searchers with relevant content from their friends and online contacts.
For those who need a refresh on the idea behind Social Search, it allows Google Profile users to see search query results from people in their social network. If your Google Profile is set-up correctly, then Google will…
Apple’s new iPad has been the target of a black hat SEO campaign which aims to trick users into downloading rouge security software.
Black hat SEOs have managed to get malicious sites ranking for terms like “apple ipad rumor” and “apple tablet” across Google and other search engines. When users visit this site, they are prompted to download some software which can infect their machines.
Here’s a Google…
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