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Welcome to the ineedhits Search Engine Marketing blog, where we share the latest search engine and online marketing news, releases, industry trends and great DIY tips and advice.
Google Web HistoryIt's happened to the best of us...you surf the net, come across a wonderful website, forget to book mark it, forget where it was, and how you ever came across it! Now, Google has launched Web History, a great tool for Google Account holders to see where they've been, and what they've been ...
With their latest earnings report, Google have announced they paid over $1 billion to AdSense publishers in the first quarter of 2007. This figure was up from the $976 million they paid at the end of last year, and was the first time the figure has reached the $1b mark.The earnings report also shows Google ...
This week marked the end of Froogle, Google's odd brand for their product and shopping search engine. The service is being re-branded as Google Product Search, and a revised user interface has been released to reinforce the new brand.Google introduced their product and shopping search engine back in Dec 2002 and its playful brand was ...
Yahoo! and PayPal have released a new program that will see the PayPal checkout icon appearing in Yahoo! Sponsored search results. The Yahoo! PayPal Checkout Program is aimed at creating a secure and seamless shopping experience for Yahoo! searchers and hopefully greater sales for advertisers.Under the program, Yahoo! Sponsored Search advertisers who offer PayPal Express ...
LivePerson, Inc. and ineedhits have entered into a joint partnership which will see leading conversion and search marketing services made available to their extensive small business client bases. New York, NY, April 14, 2007 -- LivePerson, Inc. (NASDAQ: LPSN), a provider of online conversion solutions, and ineedhits, a leading search marketing firm for small business owners, ...
Pay-per-click marketing seems to be changing all the time. With Yahoo!'s new Panama system now rolled out, and Google consistently tweaking the AdWords platform, it seems appropriate to revisit the pros and cons of using each for your pay-per-click advertising. While there is still much room for improvement, I have included MSN Adcenter for those ...
When faced with the challenge of ranking higher, getting included in search engines or even running an online advertising campaign, small businesses are faced with two options; 'Should I outsource search marketing or do it myself?'While there are benefits either way, I feel outsourcing is the smartest choice (working for an SEM company helps), as ...
Good news for webmasters, and online publishers, as Google, Yahoo! and Microsoft unite to support a single format sitemap auto discovery method. In a rare collaborative effort, the three search rivals have agreed on referencing sitemaps within the robots.txt file. What are Sitemaps?Sitemaps inform search engine crawlers of the pages within your website, how important ...
Yahoo! recently announced that their Site Explorer service is out of beta and now comes with SPAM and mobile website features for webmasters. Yahoo! Site Explorer, like its Google Webmaster Central counterpart, is a great tool for website owners to monitor their search engine listings.Over the past 2 years of beta, the service has continued ...
Last week I posted about the competition that was brewing over the acquisition of DoubleClick, with Microsoft being the initial front runner. Well it appears that Google has stolen the deal for a cool US$3.1 billion.So what does the acquisition of DoubleClick really mean for the search engine and online marketing industry?For Google, it's a ...
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