This month, we introduce you to one of our paid search specialists, Sam Zhao.

Sam is kept busy each day ensuring that our clients continue get the best results from their Google advertising campaigns.

Also, any questions we may have about our new iphones automatically go to Sam, as he is our resident iphone guru.

Describe yourself in 3 words/phrases:
Attention to detail, thinking outside the box, hard worker.

If I was in a movie, I would like to be…
Jackie Chan in the Rush Hour series. I like his personality and, of course, his Chinese kung fu moves.

What most interests you about the SEM industry?
Pay-per-click advertising because you will never be able to master it. I enjoy every minute I spend optimising PPC campaigns because I am learning new things every day.

What are 2 things you can’t live without?
Friends and…… rice!

What’s your favourite YouTube video?
I absolutely love this video, it’s a must see for everyone interested in PPC.