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Welcome to the ineedhits Search Engine Marketing blog, where we share the latest search engine and online marketing news, releases, industry trends and great DIY tips and advice.
Yahoo! recently announced that they have indexed 20 billion objects within its index. My colleague Nancy Hackett, recently wrote about this announcement in her article Search Engine Technology: Yahoo! – 20 Billion Objects Indexed . To compare this to the “mere” 8.2 billion web pages indexed by rival Google.
Whilst this makes for great PR for Yahoo!…
More and more, Search Engine Marketing (SEM) is starting to become an important part of the marketing mix for every company – whether it is a Fortune 500 listed company right down to small retailers with a website. Search engine marketing is not just an important part of internet advertising, but a major component of the overall marketing…
The search engine marketing is always full of rumours, innuendos and speculation. Generally, I refrain from making comments on these rumours until they become substantiated.
However, I could not stop myself from not only reading this one but also commenting on it. Could Apple and Google be joining forces to provide a copy of the iTunes store from the Google…
What do you consider your most valuable Search Engine Marketing Tool?
I find my most valuable and most used search engine marketing tool being Microsoft Excel. Why?
Well I find it so much easier to analyze, manipulate and cross reference data quickly using a spreadsheet than any other method.
Here is how I use Excel to manage various aspects of…
Users of the MSN Search Tool Bar would see a slightly different Internet Explorer. MSN Search Tool Bar Version 02.05.000.1082 adds in tabbed browsing functionality. It is only available if using the MSN Search Tool Bar.
Whilst this functionality has existed for a number of releases in Firefox, it is the first time that Microsoft have…
Google and Microsoft have both announced increase in their profits and revenues for the fourth quarter. Yahoo! saw increased profit but failed to meet analysts expectations on revenue growth.
Microsoft
Microsoft has increased profit by 37% (to $3.7billon) with an increase of 9% in revenue (to $10.16billion). The growth of Microsoft has been fueled by all divisions increasing sales. Microsoft has…
According to a press release by WebSideStory, Google Search Marketing Share has grown to over 52%, which is more than double of its nearest competitor.
This is great news for Google but is it really good news for web site owners and Search Engine Marketers? Too many search engine marketers put too much emphasis on Google (in my…
When someone mentions “search” most people immediately think of web search. There are actually three kinds of search which are attracting attention at the moment:
Desktop Search: The ability to search a PC for the information that is required, for a variety of different file types but across a single file system.
Intranet Search: The ability to search an Intranet…
Yahoo! has recently launched (into Beta) a new program called Mindset. Mindset is a great initiative by Yahoo! because it is going to benefit both the search engine user and the search engine marketer.
Mindset provides a slider bar which alters the mix of non-commercial (informational sites) to commercial sites on a particular search topic, based on the…
Pay Per Click Search engines FindWhat and Espotting (which merged some 18 months ago in a long winded buyout) are set to rebrand their distribution network. The company’s pay per click, pay per call and Adrevene Express (a self service contextual advertising network similar to Google Adsense) will be under the new brand of Miva Media. This is expected to…
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