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Welcome to the ineedhits Search Engine Marketing blog, where we share the latest search engine and online marketing news, releases, industry trends and great DIY tips and advice.
Today I meet Jakob Nielsen! It was a great honour to meet one of the pinoneers of web usability. An absolute pleasure as I quoted his books extensively during my thesis. If you don’t know who he is, go to http://en.wikipedia.org/wiki/Jakob_Nielsen_(usability_consultant)
I have also spent time with (sorry if spelling is incorrect):
Chris Sherman – Search Engine…
Wow, what a day.
Due to some meetings I was only able to hit two sessions.
The first one I went to was “Social Search Overview” – a topic until recently I have not known much about. Well, I soon will, because according to all the speakers, it will be the “next big thing in search”.
Moderated by Chris Sherman,…
Hi Everyone
A walm welcome from the sunny city of San Jose, CA, where I am currently attending the San Jose Search Engine Strategies 2006 Conference.
It is early Monday morning and the conference is yet to start. I hope to be able to bring you some regular updates on what is happening from the conference, what the buzz…
In one of my lectures at university, the lecturer said something that has all stayed with me, in regards to strategic planning. That was:
“Many business fail to plan but few business plan to fail”.
Well, I am saying that you should have a plan for when things fail – your Disaster Recovery Plan. DRP is a…
Hi Blog Readers
Following on from the lead of some of my colleagues (Nancy and Rene), I thought it was time to introduce myself – Warren Duff. In my three and a half years at ineedhits, I have held a few different roles. Starting out as Business Development Manager, I regularly attended the SESes (Search Engine Strategies conferences) and PubCons…
Today – 27th September 2005 – is Google’s 7th Birthday. To celebrate this 7th year, they have updated their homepage logo in typical Google style, to mark the occasion.
I for one, am wishing this multi-billion dollar 7 year old a “Happy Birthday“.
It seems not that long ago that Google first entered the world of search. But as they…
Microsoft has fired the latest shot in their battle for search engine marketer’s dollars. The MSN Ad Centre has been released in France and Singapore, with the US expected to follow in October.
Microsoft already has a huge advantage over other companies struggling to get into the fast growing P4P advertising space. It has the traffic to attract the advertisers,…
Pay Per Click (PPC) advertising is the fastest growing sub-section of the Search Engine Marketing industry. At least in terms of dollars spent – some $5.5billion is expected in PPC alone in 2005.
Many of the people I speak to in the course of my role, talk to me about their pay per click campaigns. They usually feel that the…
Google has gone and done it again. Released yet another product to the search community and tagged it as a Beta release. This time it is a Google Blog Search Engine.
With Google owning Blogger (via acquisition in Feb 2003) this is a logical extension of Google’s search technology, to include the ability to search the many billions of blogs…
Although guaranteed placement programs such as ExactSeek Featured Listings guarantee your site will appear on the front page for specific terms and Google Adwords will guarantee your placement depending on your bid, does this necessarily mean you will get an even spread of traffic between the two?
In a survey conducted by iProspect * that surveyed 1,649 people, there…
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