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Welcome to the ineedhits Search Engine Marketing blog, where we share the latest search engine and online marketing news, releases, industry trends and great DIY tips and advice.
The team at Yahoo! have started testing a new feature in their search engine that aims to help better organize user’s web based research.
Titled “Search Pad“, the new functionality will be seen as a direct play against Google’s recently deceased Notepad service. As the release blog suggests:
“If you’ve ever
…
Earlier this month, Yahoo! incited industry uproar with an apparent change to their PPC advertising terms and conditions which allowed them to optimize a customer’s account without their consent.
Yes – they can tweak your PPC campaigns (perhaps so you spend more), without asking you first.
Some three weeks after the uproar started, the Yahoo! PR team have swung into…
So you’re relying on your Google and/or Yahoo! search advertising campaigns to get you through the tough times – because we all know they’re targeted, accountable, affordable, etc…
So how do we take an already successful search advertising program and make it work even harder while saving valuable marketing dollars.
Here’s the 5 top ways to trim your PPC campaign…
This is a post for the internet statistic and milestone boffins. A great landmark in the evolution of the Internet was reached in December 08, with the net population surpassing the 1 billion mark.
According to metrics and research firm ComScore, the internet population (users over the age of 15) reached 1,007,730,000 visitors. The first time it’s broken…
As the pinch of the current financial situation takes hold, many businesses will be trimming costs, and unfortunately these are often valuable marketing strategies.
In terms of search marketing, search engine optimization (SEO) is often the cost that’s cut as it’s believed that benefits take longer to realize – few quick wins. However, dumping SEO can mean forgoing a great…
One of the few arenas that Google hasn’t dominated over the last few years has been product search. You’d almost be forgiven for not realizing it had a comparison shopping service.
Well November 2008 was the month where all that changed. Having lurked in the shadows of comparison shopping leaders Yahoo! Shopping and Shopzilla for years – Google Product Search…
Are the rumors true? Reports have emerged that Redmond based tech giant Microsoft is set to slash its global workforce, as the pressure of the current financial crisis takes hold.
Last month, speculation started that Microsoft was looking to cut its staff early in the New Year, with unconfirmed reports suggesting several thousands of employees would start 2009 looking for…
I was doing some “future-casting” with some friends recently, and one statement which resonated with all of us in 2008 is:
The early adopters are doing it (I can hear them all screaming “old news” already), the consumers are soaking it up, and most of you all know it,…
As a new year arrives and we all make our resolutions and plans for 2009, here’s the “Ultimate SEO Checklist” to kick start your organic search marketing.
I try to provide a new SEO checklist about this time every year, as it’s when most of us start thinking about the year ahead. While last year’s checklist…
Wow! 2008 is almost over and what a years it been.
What better way to end such an important year in search marketing, than by having a quick look back at our top stories and tips for 2008 – as voted by you, the ineedhits’ community.
The Top 10 Search Engine Marketing Stories for 2008
I thought we were Google obsessed…
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