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Welcome to the ineedhits Search Engine Marketing blog, where we share the latest search engine and online marketing news, releases, industry trends and great DIY tips and advise.
Can you believe it? Almost ALL consumers now rely on the online world for researching local products or services.
A new report out by BIA/Kelsey and Constat confirms what we’ve know has been building for some time. Local businesses can no longer ignore the online space if they hope to be sustainable.
That usage level is a phenomenal statistic when you consider its real world implications. Many of the people…
Before you dismiss this post as just “something for the geeks” – it might worth understanding what you web developer can do to help your Google exposure.
Google has just announced support for Microdata in their Rich Snippets.
Rich snippets are a great way to make your website listings standout in the search engine results page. Given the volume of listings you’re competing against – any opportunity to…
Google’s Webmaster Tools team have again been busy working on new enhancements to the Webmaster Center – with 2 new additions to the Lab.
Today, the team announced the release of the following into the Webmaster Labs area:
The Webmaster Tools Lab is where the team release their improvements and functionality for public testing before releasing them properly into the Webmaster…
Last year, Google released a new search function which allows users to sift through global public data.
Now before any of you get concerned with Privacy – this isn’t your personal stats and online data – it’s more generic public information. Here’s an excerpt from the release post last year.
“We just launched a new search feature that makes it easy to find and compare public data. So for…
Google obviously understands the importance of it’s Local search as it continues to push out Local Search enhancements on an almost weekly basis.
This week, Google unveiled its newest Local enhancement – the “Nearby” filter.
Google’s Search Options became a permanent feature of the SERPs back in late 2009. The search options give users more control over their search results, allowing them to filter based on search verticals,…
The reports have emerged that Google has finally done a deal with Facebook which will see Facebook content emerging in Google’s real time search.
After securing a deal with Twitter in December last year (and MySpace also) which saw Google take the lead in the real time search space, this latest initiative will help cement its position forefront.
At this stage, reports suggest that Google will only be…
Have you visited the Opportunities Tab in your Google AdWords account recently?
Over the last few months, Google has been building a range of insights in the Opportunities Tab to help AdWords users optimize their Google advertising campaigns.
In the Opportunities Tab, AdWords users can find customized keyword and budget ideas to help refine the performance of campaigns.
Budget Ideas:
Your Opportunities tab shows budget ideas when a campaign is repeatedly…
The growth in social media means it’s vital for all businesses to track their brands, services and industry via the myriad of user generated content sources.
Tracking social media is no easy feat. When you consider just how much content is created every hour, the task of following the various sources is extremely time consuming. To help you streamline the process, I’ve provided my top 10 social…
There’s nothing like rumours of a new Google tool launch to get the industry tongues wagging, and today there’s lots of hype building.
According to the grapevine, Google is on the verge (potentially even today) of releasing a new social app or toolwhich is believed to involved social networking and Gmail.
As there has been no official talk or leaks from the Google office, we’re left to industry…
In a recent post on the Bing Search blog, it appears that the search relationship between Microsoft and Facebook is expanding.
Microsoft secured the Facebook search deal back in July 2008. Under the terms of the agreement, Facebook integrated Live Search (which was Bing’s brand back then) web and sponsored listings into the site, providing users with a way of searching the web without leaving.
Under the newly…
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