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Welcome to the ineedhits Search Engine Marketing blog, where we share the latest search engine and online marketing news, releases, industry trends and great DIY tips and advice.
ineedhits turns 10 this year, and we’ve chosen the 10 weeks between August 7 and October 16 to celebrate with a big birthday bash!
Considering that the World Wide Web as we know it is just over 15 years old, it’s a huge milestone for a search marketing company to turn 10 this year, and we are pretty proud…
Remember when AOL was the first choice for all newbies who wanted Internet access? Those days are long gone, and the company has been losing subscribers for its brand of “gated community” Internet access at an alarming rate. Back in its heyday, AOL had 27 million subscribers (that was in 2002). Now, the number of subscribers has fallen to 17.7…
Feel like getting to know the folks at Yahoo! a bit better? Check out their new corporate blog Yodel Anecdotal. Yahoo! already has a number of product blogs, but this one is intended as corporate umbrella blog, providing insights into Yahoo! and the people behind the company.
Nicki Dugan, the blog’s editor, put it this way: “We…
You well and truly know that search marketing has established itself for good when major newspapers start covering the figureheads of the industry.
Yesterday, USA Today ran a long piece on Danny Sullivan, how he got into SEO and how he manages to be at the center of the search industry even though he lives on the other side of…
The Yahoo! Search blog has highlighted an interesting new extension of Yahoo!’s Site Explorer functionality that might have been missed in the English speaking world – because it’s written in Korean.
Site Explorer was launched in 2005 and can be used to see how many and which pages of a website have been indexed by Yahoo!’s search engine. It also…
Google has enhanced the available reports in Google AdWords to include information on invalid clicks and and invalid click rates per campaign.
The invalid clicks and invalid click rate figures give advertisers an idea of how many clicks Google filtered out as invalid before charging the advertiser for them. This is nothing new: Google routinely filters out invalid or fraudulent…
Over the past week, quarterly financial results have been released – and the picture they painted for the search engine giants Google and Yahoo! couldn’t have been more different.
Yahoo! Disappoints
…
It didn’t take long for eBay to react to the launch of Google Checkout, Google’s new payment system. Less than one week after Google launched its new payment system, eBay has announced that it will not allow buyers and sellers to use Google Checkout as a payment method on eBay.
Google Checkout was only one of several…
Yahoo!’s legal departments are not having a good run at the moment. Not only are they dealing with click fraud lawsuits in the United States and information demands from Chinese censorship authorities, it also looks like they’ll soon face a lawsuit that major music companies are planning against Yahoo! China.
The music industry trade group, International Federation…
What is a search engine spider?
A search engine spider, also called crawler or bot, is a program designed to browse the Internet in a systematic, automated manner and retrieve information about websites.
Search engine spiders extract information from the pages they visit and store them in a way that allows search engines to process and index the data and…
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