Welcome to the ineedhits Search Engine Marketing blog, where we share the latest search engine and online marketing news, releases, industry trends and great DIY tips and advise.
This is my last blog post on the ineedhits search engine marketing blog.
I’m moving back into the offline world to work for a company selling physical security devices for ICT assets, and I’m leaving the marketing manager role at ineedhits in the capable hands of Rene LeMerle, who you already know as a knowledgeable and frequent search marketing blogger.
I must say that I am quite sad…
2006 was definitely the year in which videos took off online - just think about YouTube and the sheer amount of videos circulating on the web. As our case study on Blendtec demonstrated, you don’t have to be a huge corporation to harness the viral power of videos online.
With the technology that’s available today, it’s fairly easy even for small and medium sized companies to produce and…
Did you take some time out over New Year to ponder what the year 2007 might bring? The start of a new year is always a good time for predictions, and a few notable names have published their thoughts on where the search marketing industry might be heading.
Here are John Batelle’s search-related predictions:

News magazine TIME’s choice of the Person of the Year is one of the hotly anticipated events each December. This year, they’ve chosen maybe the most interesting person of all (to us at least): you. That means every single one of us!
You might have had a successful year in 2006, but what, you may think, did you do to deserve this honor? Well, it’s because of how…

This is your chance to grab a great search marketing bargain before you head off into your well deserved break for the holiday season!
Until 24 December, you can save 20% on all search marketing services at www.ineedhits.com - that’s right, you’ve got 10 days only to secure your discounted search marketing services.
Why don’t you use this opportunity to get your pay-per-click campaign started with Easy PPC? Instead of…
Are you interested in starting your own pay-per-click search advertising campaign but just not sure how it all works and what it can do for you?
In this case, you might want to watch our new video about our pay-per-click campaign management service Easy PPC. The video quickly explains how pay-per-click advertising and Easy PPC work and what the benefits for you are. And keep watching to…
The first annual E-tailer PPC Stress Study has revealed that over 44% of surveyed marketers spend 20% or more of their online advertising budgets on PPC, but still struggle with resourcing and measurement of their pay-per-click campaigns.
The study, carried out by the e-tailing group, inc. and NetElixir, Inc., provides a valuable insight into the state of pay-per-click campaign management:
Different search engines use meta data in different ways. While it’s well accepted that unique, keyword-rich and well written title tags are an absolute must for your search engine optimization efforts, some SEO experts have discounted the value of meta description and meta keyword tags in the past.
Vanessa Fox, product manager for the Google webmaster tools, has confirmed that unique meta description tags for each web…
According to research conducted by credit card firm American Express, 2006 looks likely to be the first year in which gift cards take the top spot as the most popular holiday season gift, nudging ahead of clothing for the first time.
According to a survey of just over a thousand shoppers conducted by American Express: