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Welcome to the ineedhits Search Engine Marketing blog, where we share the latest search engine and online marketing news, releases, industry trends and great DIY tips and advice.
According to posts on webpronews and search engine land, Google has expanded testing for their new search results page, which we first discussed back in November last year. As we mentioned last year, the changes include a search options panel on the left hand side which helps navigate between different types of…
As the economic downturn continues to impact marketing budgets, more small businesses have turned to alternative marketing methods such as embracing social media.
According to results from the small business success index, levels of social media adoption increased from 12 percent to 24 percent over the past 12 months.
The research identified that around one in five…
I use Yahoo! Site Explorer almost every day to check basic link stats for both ineedhits.com and our clients. It is an extremely useful tool which can provide a lot of useful data about the inbound links to any site on the web.
There are a number of reasons the tool is one of my…
The major search stats are out for January 2010 and it further shows how the steady decline of Yahoo! is being picked up as growth by other search engines such as Bing.
During January 2010, Bing searches increased 0.6 points to claim 11.3 percent of overall searches, while Yahoo! continues to fade, dropping 0.3 points to 17 percent.
Google has made history on Sunday night by running their first ever major television commercial during the 2010 Superbowl. The ad is a surprising move from Google, who has typically refused to advertise their search product in mainstream media.
The ad titled ‘Parisian Love’, can be seen below:
This is a very interesting move from Google, whose core philosophy…
It may seem crazy, but Google could soon be taking Street View indoors, after a number of retailers have reported Google coming to their workplace to photograph the inside of their stores.
According to the retailers, Google are using a 360 degree camera to take pictures of the inside of the store, including shots as they enter and leave the…
Apple’s new iPad has been the target of a black hat SEO campaign which aims to trick users into downloading rouge security software.
Black hat SEOs have managed to get malicious sites ranking for terms like “apple ipad rumor” and “apple tablet” across Google and other search engines. When users visit this site, they are prompted to download some software…
URL structure is an important on-page SEO factor, so I thought I’d write a quick post covering some useful guidelines to keep in mind when designing your website.
Let’s take a look at a typical small business website. While this may not be the case for every business, many sites often have the following pages in common:
…
Google has announced a couple of new features which aim to answer user’s queries without ever having to click away from the Google results page.
The first change is an extension of their rich snippets technology, which is commonly used to show structured data like restaurant reviews. Google have now expanded this to the events category by showing users if…
comScore has just published a report on the global search market which shows more than 131 billion searches were conducted across the web in December 2009. Leading countries in the search market include the United States, China and Japan.
Here’s the full chart on search volumes along with the percentage change:
One of the interesting things to note from…
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